Marketing Manager, Dermatology
CEVA SANTE ANIMALE · Bridgewater, NJ · 2 wk ago
MarketingFull-time
Missions
Location: Bridgewater, NJ
Job Summary And Purpose
Ceva North America is seeking a dynamic Marketing Manager to support our marketing efforts across our dermatology portfolio in the United States.
Responsibilities And Key Duties
- Execute Marketing Strategy – Manage development process of agreed upon marketing tactics and manage day-to-day tasks in support of overall strategies (both within the US and Global).
- Draw insights from market data to inform approach and present data driven insights to management.
- Drive Impactful Campaigns – Plan and execute marketing campaigns across various channels, including digital, print, and events, to reach target audiences effectively (B2B & B2C).
- Content Creation: Collaborate with content creators to develop engaging materials such as brochures, social media posts, and educational resources related to canine and feline skin health.
- Performance Analysis: Monitor and analyze the effectiveness of marketing initiatives (defined KPIs), using data to optimize future campaigns.
- Cross-Functional Collaboration: Work with US Commercial Teams and Global Franchise Marketing Teams.
Qualifications
- Bachelor’s degree in Marketing, Business Administration, or a related field.
- 4 - 5+ years in marketing, preferably within the veterinary or animal health industry or Human OTC category.
- Strong project management skills and ability to manage multiple initiatives simultaneously.
- Highly adaptable, results-driven, and able to thrive in a fast-paced environment.