Marketing Manager, Campaigns & Messaging- Spine
Ladders · United States · 2 days ago
RemoteRemoteMarketing$102k–$177k/yrFull-time
For our client, we are seeking a Marketing Manager, Campaigns & Messaging- Spine to join the team of a leader in the Healthcare space. This role will shape integrated campaign strategy and messaging for a specialized spine-focused portfolio, ensuring marketing efforts are aligned to business priorities and growth objectives. The position will translate product strategy, customer insights, and clinical evidence into compelling go-to-market plans and consistent communications across channels. You will partner closely with cross-functional stakeholders and external agencies to build clear narratives, coordinate launch and annual campaign roadmaps, and strengthen market impact. Location: Remote - US based candidates only, no visa sponsorship available Compensation: $102,000 – $177,100 annually Responsibilities Lead development of integrated marketing campaign strategies aligned with business objectives Build annual and launch-specific campaign roadmaps to support growth initiatives Translate product strategy and customer insights into marketing plans Identify opportunities for connected campaigns across various customer segments Develop messaging frameworks and campaign narratives for consistent communication Guide content strategy leveraging clinical evidence and customer insights Determine content requirements across multiple communication channels Qualifications Bachelor's degree required; preferred in Marketing, Communications, or a related field 5-10+ years of experience in marketing, campaign strategy, or related functions Experience developing integrated marketing campaigns in healthcare or medical devices Proven track record in messaging, positioning, and content strategy Strong strategic planning and cross-functional leadership skills Ability to influence senior stakeholders and align across organizations Exceptional communication and storytelling skills Experience managing agencies and external partners Preferred experience in Spine or Orthopaedics Knowledge of healthcare advertising and regulatory requirements Benefits Eligible for the consolidated retirement plan and 401(k) Participation in the long-term incentive program Vacation: 120 hours per calendar year Sick time: 40 hours per calendar year (varies by state) Holiday pay: 13 days per calendar year Work, Personal and Family Time: up to 40 hours per calendar year Parental Leave: 480 hours within one year of a child's birth/adoption Bereavement Leave: 240 hours for immediate family members Caregiver Leave: 80 hours in a 52-week rolling period Volunteer Leave: 32 hours per calendar year Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.