Marketing Executive

About the role

The Marketing Executive will work closely with various teams including Marketing, Sales, Account Management, and Bids and Tenders to define and deliver a comprehensive program of campaign activities aimed at driving positive engagement with the brand.

Responsibilities

• Create and implement B2B marketing campaign plans
• Own all Account Based Marketing activities
• Research, organize, and promote events
• Support new product launches and internal briefings
• Define LinkedIn activity and drive its value for engagement across the organization
• Work with the content executive to create targeted assets for lead generation
• Be the brand ambassador and continuously improve marketing collateral to maximize relevance
• Collaborate with fellow marketers to plan campaigns effectively, share best practices, and coordinate go-to-market activities that make sense to customers and maximize cross-sell/up-sell opportunities
• Capture, articulate, and meet agreed requirements and success criteria for each marketing activity to demonstrate return

Requirements

The ideal candidate will demonstrate proven experience in a comparable B2B marketing role, with a specific focus on lead generation, marketing campaign development, and marketing funnel familiarity. Exceptional organizational skills, data analysis ability, and a strong capacity to thrive in a fast-paced, dynamic environment are also essential.

Qualifications

N/A

Skills

N/A

Benefits

N/A

Pay

£23,000 - £28,000 per annum

Schedule

Permanent