Jobs · Marketing · Ohio

Marketing & Events Manager - Eastwood Mall

CAFARO · Niles, OH · 1 mo ago
MarketingFull-time
We need to output HTML fragment with sections: About the role? The posting includes description. We need headings:

for section headings like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections when posting has real specific content. We need to parse content. Job description: "The Eastwood Mall Complex is seeking an energetic, positive, community-minded, results-driven individual with a passion for marketing, event planning and building relationships to oversee related responsibilities for a regional shopping center complex. This exciting role is ideal for a candidate who enjoys being actively involved in high-profile evening and weekend events. The ideal candidate will bring expertise in event planning, social media, relationship building, digital media and a proven track record in driving sales and securing sponsorships. This role will require the creation and execution of comprehensive marketing plans, promotional experiences, and the management of marketing budgets to ensure impactful and cost-effective initiatives. The candidate should be a community-minded, strategic thinker with excellent leadership and communication skills to effectively elevate the shopping center’s brand presence and engagement." That's about the role. Then "In This Role, You Will" bullet list. Then "Why You’ll Love Working With Us" benefits list. Then "Your Qualifications" list. Then "Why Cafaro" company description (maybe not needed as section? Could be About the company but not required headings). We can include maybe "About the Company" but not in allowed headings list. The allowed headings are limited to those given; we should not create other headings. So we should stick to those headings only. Thus sections: About the role (description), Responsibilities (the bullet list under "In This Role, You Will"), Requirements? There's "Your Qualifications" which includes education, experience, skills. Could be Requirements or Qualifications. We have both Requirements and Qualifications headings allowed. We could put qualifications under Qualifications. Requirements maybe not needed if content overlaps. We'll include Qualifications. Skills: maybe separate but we can include under Qualifications or Skills. The posting lists skills: Strong organizational and time management skills, Excellent interpersonal, oral and written communication skills, Ability to deal with multiple tasks effectively and establish priorities, Strong attention to detail, Excellent with PC, Excel, MS Word, PowerPoint, and Social Media skills. Could be Skills section. Benefits: under "Why You’ll Love Working With Us" list: Competitive health care plan with low deductibles, Dental & Vision insurance, Life and Long-Term Disability insurance, Annual paid time off benefits, Comprehensive wellness plan, Nine paid holidays are provided annually, A Safe Harbor 401(k) retirement plan. Pay: not mentioned. Schedule: not mentioned (though mentions weekend shifts, extended holiday hours but not explicit schedule). We should not create Pay or Schedule sections unless posting actually states them. It mentions weekend shifts, extended holiday hours but not a schedule definition. Probably not include Schedule. Thus sections: About the role, Responsibilities, Qualifications, Skills, Benefits. We need to use

for each section heading. Use
  • for any list of duties/requirements/benefits. Use

    for prose. We must not repeat job title as heading. Do not include Job ID etc. We must preserve all substantive information; do not invent or summarize away detail. Remove boilerplate: cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. At end there is EEO statement: "It is the policy of the Company to provide Equal Employment Opportunity to all employees and job applicants." That's boilerplate; remove. Also duplicated lines: there is duplicate "Participate in corporate advertising, marketing, and promotional programs, enhancing and fully utilizing offered concepts to maximize benefits for the center" appears twice. We should keep only one instance. Also duplicate "Stay informed on community and regional activities..." etc. We need to ensure we keep all substantive info but not duplicate. Let's extract content. About the role prose: combine first paragraph(s) up to "In This Role, You Will". Actually the first paragraph(s) before that. Let's copy: "The Eastwood Mall Complex is seeking an energetic, positive, community-minded, results-driven individual with a passion for marketing, event planning and building relationships to oversee related responsibilities for a regional shopping center complex. This exciting role is ideal for a candidate who enjoys being actively involved in high-profile evening and weekend events. The ideal candidate will bring expertise in event planning, social media, relationship building, digital media and a proven track record in driving sales and securing sponsorships. This role will require the creation and execution of comprehensive marketing plans, promotional experiences, and the management of marketing budgets to ensure impactful and cost-effective initiatives. The candidate should be a community-minded, strategic thinker with excellent leadership and communication skills to effectively elevate the shopping center’s brand presence and engagement." That's About the role. Now Responsibilities: list under "In This Role, You Will". Let's extract each bullet: - You will be in constant collaboration with the shopping center Property Manager and Security Supervisor to oversee the shopping centre’s daily operation (typo: "shopping centre’s" but keep as is) - Use your creativity to develop new opportunities to increase mall traffic through engaging and community minded events - Connect with and monitor the performance of shopping center tenants working closely with them to ensure their success - Manage key social media platforms including but not limited to Instagram, Facebook and TikTok as well as the center’s website through a content management system. This includes acting as a mall influencer and creating trending content year-round. - Develop and identify new opportunities to increase sponsorship and mall promotional income, consistently working toward achieving the promotional income goals set by Corporate Marketing - Stay informed on community and regional activities to help keep corporate abreast of the community’s needs; represent the center on community boards and remain active in the community - Participate in corporate advertising, marketing, and promotional programs, enhancing and fully utilizing offered concepts to maximize benefits for the center - Collaborate on the preparation and approval of an annual marketing budget, ensuring accuracy in detailing income sources, promotional expenses, and advertising costs - Establish and maintain strong, proactive relationships with all tenants, fostering a spirit of unity and collaboration between the management office and retail partners - Actively engage with community groups and organizations in a public relations capacity, positioning the center as an integral part of the community; partner with local media and businesses to sponsor events - Manage the inventory and care of promotional materials, seasonal decor, and promotional supply rooms, ensuring organized storage and easy access for staff - Perform mall office duties, including weekend shifts, extended holiday hours and work collaboratively with all mall office staff members - Stay informed on industry trends and communications with Corporate Marketing Department and industry peers - Participate in corporate advertising, marketing, and promotional programs, enhancing and fully utilizing offered concepts to maximize benefits for the center (duplicate, remove one) - Maintain open communication with the corporate marketing office, regularly updating them on key events and issues affecting the center - Utilize strong sales skills to set meetings, present proposals, and generate income through sponsorships, media partnerships, and on-mall advertising - Be open to periodic travel as required by the role such as the annual TEAM Conference in Ohio - This role reports to the Regional Director of Marketing and Communications for Eastwood Mall (maybe include as responsibility? Could be separate but we can include as bullet.) We need to ensure no duplicate. Now Qualifications: list under "Your Qualifications". Items: - A bachelor’s degree in marketing or related field - 3-5 years' experience managing a marketing team and sizable marketing budget preferred - Knowledge of marketing fundamentals and research - Ability to learn and use new systems - Strong organizational and time management skills - Excellent interpersonal, oral and written communication skills - Ability to deal with multiple tasks effectively and establish priorities - Strong attention to detail - Excellent with PC, Excel, MS Word, PowerPoint, and Social Media skills We could split some into Skills section. Skills: maybe the last few: Strong organizational and time management skills, Excellent interpersonal, oral and written communication skills, Ability to deal with multiple tasks effectively and establish priorities, Strong attention to detail, Excellent with PC, Excel, MS Word, PowerPoint, and Social Media skills. But we already have those in Qualifications; we could keep Qualifications as education/experience, and Skills separate. Let's decide: Qualifications heading: education and experience. Skills heading: skills list. Thus: Qualifications: - A bachelor’s degree in marketing or related field - 3-5 years' experience managing a marketing team and sizable marketing budget preferred - Knowledge of marketing fundamentals and research - Ability to learn and use new systems Skills: - Strong organizational and time management skills - Excellent interpersonal, oral and written communication skills - Ability to deal with multiple tasks effectively and establish priorities - Strong attention to detail - Excellent with PC, Excel, MS Word, PowerPoint, and Social Media skills Now Benefits: list under "Why You’ll Love Working With Us". Items: - Competitive health care plan with low deductibles - Dental & Vision insurance - Life and Long-Term Disability insurance - Annual paid time off benefits - Comprehensive wellness plan - Nine paid holidays are provided annually - A Safe Harbor 401(k) retirement plan Also mention "When you join the Cafaro Company you become part of the Cafaro Team and Family. You will work alongside team members to achieve ambitious and exciting goals every day." That's prose; could be included in Benefits section as intro paragraph. We'll put a

    for that prose then

      for benefits. Now ensure we don't include boilerplate: EEO statement removed. Now produce HTML fragment:

      About the role

      ...

      Responsibilities

      • ...
      • ...

      Qualifications

        ...

      Skills

        ...

      Benefits

      When you join the Cafaro Company you become part of the Cafaro Team and Family. You will work alongside team members to achieve ambitious and exciting goals every day.

        ...
      Check for any duplicated content: ensure we didn't repeat any bullet. Let's craft responsibilities bullets precisely as in text, fixing minor grammar but preserving meaning. List: - You will be in constant collaboration with the shopping center Property Manager and Security Supervisor to oversee the shopping center’s daily operation - Use your creativity to develop new opportunities to increase mall traffic through engaging and community‑minded events - Connect with and monitor the performance of shopping center tenants, working closely with them to ensure their success - Manage key social media platforms including but not limited to Instagram, Facebook and TikTok as well as the center’s website through a content management system; this includes acting as a mall influencer and creating trending content year‑round - Develop and identify new opportunities to increase sponsorship and mall promotional income, consistently working toward achieving the promotional income goals set by Corporate Marketing - Stay informed on community and regional activities to help keep corporate abreast of the community’s needs; represent the center on community boards and remain active in the community - Participate in corporate advertising, marketing, and promotional programs, enhancing and fully utilizing offered concepts to maximize benefits for the center - Collaborate on the preparation and approval of an annual marketing budget, ensuring accuracy in detailing income sources, promotional expenses, and advertising costs - Establish and maintain strong, proactive relationships with all tenants, fostering a spirit of unity and collaboration between the management office and retail partners - Actively engage with community groups and organizations in a public relations capacity, positioning the center as an integral part of the community; partner with local media and businesses to sponsor events - Manage the inventory and care of promotional materials, seasonal decor, and promotional supply rooms, ensuring organized storage and easy access for staff - Perform mall office duties, including weekend shifts, extended holiday hours, and work collaboratively with all mall office staff members - Stay informed on industry trends and communications with the Corporate Marketing Department and industry peers - Maintain open communication with the corporate marketing office, regularly updating them on key events and issues affecting the center - Utilize strong sales skills to

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