Marketing Engineer, Brokerage Growth ($145k-$190k + Equity) at Withshepherd

Job Title: Marketing Engineer, Brokerage Growth

About the role

Withshepherd.com is a $60M+ funded, AI-native commercial insurance platform transforming high-hazard industries. Backed by top-tier investors like Spark Capital, Costanoa Ventures, and Y Combinator, Withshepherd.com recently closed a $42M Series B to build autonomous underwriting infrastructure that replaces manual workflows with agentic AI models for the physical world.

Responsibilities

• Own end-to-end paid media and ABM strategy, designing audience-specific campaigns that convert broker activations into high-value insurance submissions.
• Build and maintain the technical growth stack, including outbound infrastructure, signal-based lifecycle triggers, and marketing automation to orchestrate broker touchpoints.
• Optimize the conversion funnel by shipping landing pages, structured data for AI search, and experimentation frameworks to increase lead velocity.

Requirements

• Bridges 4-8 years of experience in growth marketing or demand generation at a fast-moving B2B startup, preferably within fintech or insurtech.
• Possesses a Growth Engineer mindset, actively using AI coding tools like Cursor or Claude Code to build technical marketing solutions without engineering support.
• Demonstrates high agency and a bias toward action, with a track record of running data-driven experiments and building attribution systems from scratch.

Qualifications

• Strong understanding of digital marketing strategies and tactics.
• Experience with AI and machine learning tools.
• Ability to work independently and manage multiple projects simultaneously.
• Excellent communication and interpersonal skills.

Skills

• AI Coding Tools (Cursor, Claude Code)
• Marketing Automation
• ABM Strategies
• Lead Generation
• Conversion Rate Optimization

Benefits

• Competitive salary range of $145k-$190k plus equity
• Opportunity to work in an AI-native environment
• High autonomy and the ability to shape the growth stack
• Work remotely between New York City and San Francisco, USA

Schedule

• Full-time position

Pay

• $145k-$190k + equity

Benefits

• Remote work flexibility between NYC and SF
• Competitive compensation package
• Health benefits
• Professional development opportunities