Marketing & E-Commerce Manager
Simplified Computers · Champaign, IL · Yesterday
Business Development$30k–$40k/yrFull-time
Champaign, IL, United States Apply Now! About The Role Simplified Computers is seeking a Marketing & E-Commerce Manager to organize and lead marketing efforts that bring customers into our stores and grow online sales. This is a hands-on leadership opportunity for someone who can connect business goals to a practical marketing plan, prioritize competing requests, and follow campaigns through to measurable results. You will help determine what we promote, who we reach, which channels we use, and how we evaluate performance. You will work closely with leadership, store employees, purchasing, design resources, and website support to promote our products, repair services, and customer support offerings. This role offers the opportunity to build broader marketing leadership experience while directly contributing to the work. Location: On-site in Champaign, Illinois. Candidates must live within the greater Champaign-Urbana area or be willing to relocate prior to beginning work. Schedule: Open to part-time or full-time employment. Work must be performed on-site. Reports to: CEO Compensation: Part-time: $30,000-$40,000 annually, depending on experience. Full-time: $70,000-$80,000 annually, depending on experience. Benefits: PTO, 10 Paid Holidays, and Health Insurance available. Key Responsibilities Marketing planning and prioritization Develop a practical marketing plan supporting retail sales, repair demand, and online purchases. Maintain a rolling 90-day calendar of campaigns, promotions, content, and website updates. Organize incoming marketing requests and recommend priorities based on business value, urgency, available resources, and cost. Turn approved priorities into clear assignments, creative briefs, deadlines, and deliverables. Coordinate internal contributors, freelancers, and outside vendors. Recommend marketing budgets and manage approved spending. Retail and local customer growth Develop campaigns that increase awareness, customer visits, and demand for our products and services. Coordinate local search visibility, Google Business Profiles, customer review initiatives, and location-specific promotions. Build relationships with community organizations, schools, businesses, and other potential referral partners. Coordinate in-store signage, promotional materials, events, and customer communications. Ensure marketing accurately reflects current pricing, inventory, service capabilities, and store information. E-commerce and digital marketing Improve how customers discover, evaluate, and purchase products through our online store. Coordinate product merchandising, promotional landing pages, email campaigns, and website content. Plan and execute digital campaigns across appropriate channels, including search, social media, and email. Manage paid advertising directly or oversee outside support, depending on the campaign and available resources. Work with website and technical staff to improve product listings, conversion tracking, shopping experience, and campaign measurement. Develop programs that encourage repeat purchases and continued customer engagement. Content and brand coordination Maintain a consistent, clear voice across digital channels, printed materials, and store promotions. Write and edit promotional copy, emails, website content, and campaign briefs. Coordinate design, photography, video, and other creative work. Complete routine marketing work directly while using specialized resources when needed. Performance and accountability Establish baseline performance and agreed goals with leadership. Monitor online sales, conversion rates, customer acquisition costs, campaign spending, and relevant store-level indicators. Evaluate promotions against product margins and business capacity. Provide a monthly summary of results, lessons learned, and recommended changes. Test improvements and redirect effort toward activities that produce useful business results. Qualifications Bachelor of Science (BS) in Computer Science or a technical equivalent is required. Approximately four or more years of marketing experience, including responsibility for campaigns or marketing programs. Demonstrated ability to organize marketing work and deliver projects from planning through completion. Experience supporting e-commerce, retail, consumer services, or a comparable business. Working knowledge of paid advertising, email marketing, local search, website content, and analytics. Ability to interpret performance data and explain what it means for business decisions. Strong writing, communication, and project-management skills. Experience coordinating designers, vendors, or other contributors. Willingness to perform hands-on work in a small-business environment. Experience with Google Analytics, Google Ads, Meta advertising, email platforms, and e-commerce systems is helpful. Familiarity with Odoo is a plus. What Success Looks Like Marketing priorities are clear and connected to business goals. Campaigns launch on time with accurate messaging and coordinated store execution. Leadership can see where marketing money and staff time are being spent. Online sales and qualified local customer demand improve against agreed baselines. Results are evaluated using sales, profitability, and customer behavior. The marketing team and outside contributors have clear direction and accountability.Simplified Computers is an equal opportunity employer. Reasonable accommodations are available for qualified applicants and employees. What Success Looks Like Marketing priorities are clear and connected to business goals. Campaigns launch on time with accurate messaging and coordinated store execution. Leadership can see where marketing money and staff time are being spent. Online sales and qualified local customer demand improve against agreed baselines. Results are evaluated using sales, profitability, and customer behavior. The marketing team and outside contributors have clear direction and accountability.Simplified Computers is an equal opportunity employer. Reasonable accommodations are available for qualified applicants and employees. Apply Now! Connect with us Find a storesales@simplifiedcomputers.com Useful Links FAQBlogJobsAbout UsContact us Shipping Policy Return Policy Privacy Policy Terms and Conditions