Marketing Data Analyst [AQ-14354]
About the role
Join a premier global entertainment and media organization that stands at the forefront of innovation, captivating audiences worldwide with unparalleled experiences. This role is at the heart of strategic marketing, where your insights will directly drive global impact. You will shape strategic marketing plans, leverage data-driven insights to optimize outcomes, and collaborate with diverse international teams to execute campaigns that resonate across markets. Your expertise will contribute to the growth and success of key business initiatives, offering long-term engagement and significant career advancement.
Responsibilities
- Support marketing planning and execution across multiple business initiatives and regions, ensuring strategic alignment and optimal resource allocation.
- Partner with cross-functional teams to analyze business needs, identify new opportunities, and develop strategic recommendations that drive measurable impact.
- Coordinate with stakeholders across domestic and international markets to foster collaboration and ensure consistent messaging and execution.
- Leverage comprehensive data, insights, and market trends to inform critical planning decisions and continuously optimize outcomes.
- Manage multiple priorities with exceptional organizational skills, driving projects forward efficiently with minimal supervision.
- Prepare compelling presentations, detailed reports, and actionable business recommendations for leadership review, translating complex data into clear, strategic narratives.
Requirements
- Bachelor’s degree in Analytics, Statistics, Data Science, Business, or a closely related quantitative field.
- 4+ years of hands-on experience in marketing planning, strategy development, business analysis, performance marketing, digital media planning, or direct-to-consumer/recurring revenue models.
- Demonstrated strong analytical acumen, critical thinking, advanced problem-solving capabilities, financial modeling, and forecasting skills.
- Proficiency in leading data visualization tools (e.g., Tableau, Looker, Power BI), advanced Excel functionalities, and common office productivity suites.
- Excellent communication and stakeholder management skills, with a proven ability to distill complex data into clear, actionable insights for executive audiences.
- Strong project management skills; adept at managing shifting priorities and delivering high-quality work in dynamic environments.
- Extensive experience with campaign management and optimization across major media platforms, understanding the nuances of various channels.
- Ability to work effectively across geographically dispersed teams and collaborate seamlessly with international teams across various time zones.
- Comfortable working in a fast-paced, evolving environment, adapting quickly to new challenges and opportunities.
Nice-to-Have Qualifications
- Experience supporting global business functions, demonstrating an understanding of international market dynamics and strategies.
- Proficiency in analytical programming languages (e.g., SQL, R), enabling deeper data exploration and advanced analytical capabilities.
Benefits
Aquent Talent offers eligible talent access to amazing benefits, including:
- Subsidized health, vision, and dental plans.
- Paid sick leave.
- Retirement plans with a match.
- Free online training through Aquent Gymnasium.
About the Company
This legendary entertainment and media company has entertained, informed, and inspired people around the globe for over 90 years. Named one of Forbes' top companies to work for year over year, it offers opportunities to create, support business growth, work behind-the-scenes on popular TV shows and movies, and contribute to the exhilarating experiences the company is known for worldwide.