Marketing Corporate Events & Activations Coordinator

About the role

The Events Center of Excellence (COE) sits within Plante Moran’s marketing team and is responsible for high-impact firm-hosted national events and strategic sponsorship programs that drive demand and marketplace growth. The COE guides practice areas and internal teams to define and support event strategies and create and execute engaging events and related activations. This is a highly collaborative role and together with your team, you’ll deliver exceptional experiences for Plante Moran clients and prospects.

Responsibilities

• Coordinate the planning and execution of events, sponsorships, and game-day activations, managing timelines, deliverables, and partnership assets to ensure flawless execution.
• Support event operations and logistics, including managing ticketing platforms, promotional inventory and procurement, event-day coordination, on-site setup, branding of event spaces, and delivery of materials.
• Collaborate with marketing, creative, business development, and firmwide teams to support integrated campaigns and event-related content, including invitations, promotions, and recap materials.
• Manage project workflows and event logistics using tools like Adobe Workfront, ON24, Microsoft Teams, and survey/reporting platforms to track performance and attendee engagement.
• CPE Administration - Execute process with Learning & Development team to ensure all client-facing training events meet NASBA qualifications for CPE compliance.
• Maintain organized systems for tracking activations, deadlines, documentation, and expenses, ensuring accuracy, efficiency, and compliance across all activities.
• Contribute to creating a consistent client and stakeholder experience, ensuring that all event touchpoints reflect our brand, deliver value, and strengthen relationships.

Qualifications

• Bachelor’s Degree in Marketing, Event Management & Hospitality, Journalism, Communications, or other related subject area.
• 1-3 years of marketing experience.
• Experience with corporate events (in-person & virtual) planning and project management is a plus.
• Excellent attention to detail.
• Excellent time management and organizational skills, with the ability to multitask multiple projects/tasks and re-prioritize as needed.
• Experience with CRM and marketing automation software a plus.
• Ability and willingness to travel based on events, meetings, training, etc.
• Able to work flexible schedule and hours based on events and associated activities, including occasional weekends.

Benefits

This position requires occasional travel to support event execution and on-site activations. This is a non-exempt position and may require work hours that exceed the standard 40-hour work week.

Pay

$21.00-$29.00 per hour.

Schedule

Flexible schedule and hours based on events and associated activities, including occasional weekends.