Marketing Cooridinator

About the role

Develop and execute a marketing strategy to promote Canaan Valley Resort, Blackwater Smokehouse, and events.

Responsibilities

• Plan, execute, and support daily marketing operations
• Organize campaigns, schedule content, analyze consumer data, and coordinate events to build brand awareness and drive sales
• Streamline marketing projects and ensure cross-functional communication between sales, creative, and external vendors
• Support digital, social media, and email marketing campaigns: design, launch, and track performance
• Assist in creating copy, social posts, newsletters, and promotional print items
• Gather consumer behavior data, track competitor pricing, and monitor industry trends
• Compile web analytics metrics to build performance reports
• Help plan trade shows, webinars, corporate meetings, and promotional presentations

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field
• One or more years of marketing experience preferred
• Strong written and verbal communication skills for copywriting and cross-team coordination
• Exceptional organization skills to manage multiple deadlines simultaneously
• Familiarity with social media management dashboards, basic graphic design tools, content management systems, and analytics platforms