Marketing Coordinator (Part-Time)
Port 51 Lending · New York, NY · 1 wk ago
On-siteMarketingPart-time
About Us
At Port 51 Lending, we’re a passionate and growing team committed to small business lending.
Responsibilities
- Assist with creating, scheduling, and monitoring LinkedIn content and engagement
- Support email campaigns, including content coordination, audience segmentation, distribution, and performance tracking
- Assist with contact and campaign data management, list organization, lead tracking, and reporting in Salesforce/CRM
- Support demand generation campaigns through landing pages, campaign assets, lead generation activities, tracking, and reporting
- Create and update graphics, one-pagers, presentations, email assets, and other marketing collateral using Canva
- Assist with tracking website and campaign performance using Google Analytics and other available data
- Support conference and event marketing, sales enablement materials, and other marketing projects as needed
- Research marketing tools, trends, competitors, and potential solutions to support new initiatives
- Maintain organized marketing assets, templates, files, and project trackers
- Review and quality-check assigned work for accuracy, consistency, and completeness before submission
Requirements
- Currently pursuing a Bachelor's or Master's degree in Marketing, Communications, Business, or a related field
- Strong interest in social media, email marketing, CRM/Salesforce, and demand generation
- Good written and verbal communication skills
- Organized, responsive, and able to manage multiple assignments and deadlines
- Familiarity with Salesforce, Canva, Google Analytics, email marketing platforms, or similar tools is a plus
- Ability to work independently while collaborating with the Marketing Manager and broader team
What You’ll Gain
- Hands-on experience across social media, email marketing, demand generation, and marketing tools including Salesforce/CRM, Canva, and Google Analytics
- Exposure to landing pages, campaign analytics, and sales enablement
- Experience supporting, measuring, and reporting real-world marketing campaigns
- Portfolio-building opportunities through a variety of marketing projects