Marketing Coordinator - Bristol

About the role

A well-established local dealership is seeking a full-time Marketing Coordinator to coordinate and promote the dealership's marketing program. This position offers benefits including a 401K, health insurance, and flexible spending account.

Responsibilities

• Create and implement the dealership’s marketing plan
• Maintain routine updates of the marketing plan
• Conduct market research activities and analysis
• Establish data management to improve marketing efforts
• Cook up and implement the dealership’s marketing, advertising, and public relations activities
• Organize community events like fashion shows, open houses, motorcycle rides, and charity events
• Organize Harley-Davidson Motorcycle Club (HOG) chapter activities
• Develop and manage annual marketing budgets
• Monitor and analyze marketing promotion results
• Determine the effectiveness of each promotion campaign
• Attend training sessions to stay updated with marketing techniques

Requirements

• Get along with a broad customer base
• Show excellent communication skills
• Possess experience and/or training in promotional activities
• Have knowledge and experience with marketing Harley-Davidson motorcycles or the ability to quickly learn them