Marketing Coordinator
Synopsys Inc · Canonsburg, PA · 2 wk ago
AdvertisingFull-time
Responsibilities
- Assist with the marketing programs at Ansys, focusing on public relations, field marketing, and content creation for customer reference projects.
- Support Ansys marketing initiatives by planning, executing, and tracking marketing programs such as email, event, social media, and content marketing.
- Independently coordinate marketing and community events, including overseeing logistics, managing registrations, coordinating with vendors, creating itineraries, and ordering marketing collateral.
- Coordinate product, event, or content email marketing campaigns, including copy, scheduling, testing, and database management.
- Create, proofread, and edit copy for various marketing channels, ensuring consistent voice.
- Aid in developing and managing content and social media marketing programs, including blogs and public relations efforts.
- Evaluate and monitor campaign performance on an ongoing basis by analyzing key metrics and creating comprehensive reports.
- Manage relationships with external vendors to ensure high-quality and timely execution of marketing programs, and to maintain competitiveness.
- Conduct market research and identify trends.
- Work on various marketing projects from inception through to completion, spanning across functional groups.
Minimum Qualifications
- Bachelor’s degree or foreign equivalent in Marketing, Communications, Business, Computer Arts, or a related field of study.
- Experience with creation of 2D motion graphics for use in video, using Adobe After Effects or similar.
- Experience creating 3D art or composites for use in video, using Cinema4D or Nuke.
- Experience with color grading in DaVinci Resolve.
- Experience with video editing using Adobe Premiere or similar.
- Experience with VFX compositing, blending live action footage with computer-generated imagery.
- Domestic travel required to attend and support customers and thought leadership video shoots on location within the US, 25% of the time.