Marketing Coordinator
Steampunk, Inc. · McLean, VA · 2 mo ago
Marketing$65k–$75k/yrFull-time
Key Responsibilities
- Embody Steampunk’s values in all company and business interactions and endeavors
- Assist with Steampunk’s evolving brand by:
- Developing an experience and culture-based brand presence that inspires and incites action
- Executing the brand across all channels of communications to include business materials, presentations, reports, sponsorships, websites, social media, office environments, events, merchandise, advertising, literature, and communications
- Affirm and manage adherence to our brand elements (color, logo, iconography, voice, tagline, etc.) and assets (images, graphic files, artwork for packaging, etc.)
- Drive consistency across all touch points – “living the brand” internally by driving brand engagement and governing compliance (brand guidelines)
- Work associated to help continue development and implementation of Marketing Communications plan to align with department goals
- Create and distribute content via the most effective channels (e.g., social media, email, print, events, blogs) – the right media mix
- Ensure an integrated approach across all touch points to create a consistent employee and client experience
- Exposure to MarCo m budget and forecasted spend estimates
- Conduct competitive research and benchmarking of MarCom initiatives
- Remain informed of industry trends and communicate relevant updates and recommendations to department
- Assist with company and industry event management (ie. Holiday Party, All Hands, Summer Events)
- Support recruiting efforts through communications, events, and initiatives
- Manage promotional item sourcing and distribution
- Communicate and collaborate with sector delivery organizations to drive effectiveness of MarCom initiatives
- Partners deeper with Corporate teams on special projects and events to drive value-added service and customer engagement initiatives
- Collaborate on company-wide initiatives (e.g., values, brand promise)
Required Qualifications
- Local to metro DC area, required 3-5 days/week in McLean Office
- Highly focused planning and project management skills
- Strong winning mindset, resourceful in overcoming obstacles and driven individual
- Current with digital tools and technology (e.g., Google analytics, graphic design, Social Media) with high learning agility
- Excellent team-building and collaboration skills with cross-functional teams
- Action-oriented Project Management
- Attention to detail
- Creative
- Strong interpersonal, written and communication skills
- Interpersonal savvy
- Presentation and problem solving skills
- Oral and written communication
Preferred Experience
- Creating marketing and branding assets (digital and/or print), including social media graphics, presentations, or campaign materials