Marketing Coordinator
Rudolph Libbe Group · Walbridge, OH · 1 wk ago
MarketingFull-time
Job Responsibilities
- Cook up and execute marketing initiatives across Rudolph Libbe Group companies, overseeing projects from conception to completion amid multiple priorities and deadlines.
- Create and sustain marketing collateral, presentations, case studies, project profiles, award submissions, newsletters, sales tools, and other business development materials.
- Converse with project teams, clients, and subject matter experts to craft compelling project stories, testimonials, success stories, and content that bolsters business development efforts.
- Support business development and client engagement by crafting industry-specific marketing materials and collaborating with teams across operating companies.
- Handle website content updates, social media coordination, email marketing initiatives, and marketing analytics reporting.
- Maintain marketing assets, templates, and digital libraries while ensuring compliance with Rudolph Libbe Group brand standards.
- Coordinate with external vendors, including printers, photographers, and creative partners, and assist in the deployment of marketing tools and systems.
- Provide marketing support for customer, community, and company events, including promotional materials, event logistics, and on-site brand representation.
- Collaborate with project teams, operations, HR, safety, training, corporate communications, and leadership to identify and support marketing opportunities.
- Gather insights from field engagement, project outcomes, and business needs to recommend improvements, inform marketing strategy, and support business development initiatives.
- Participate in strategic planning and brainstorming sessions, contributing creative, solutions-oriented ideas that augment marketing effectiveness.
- Review and refine written communications for clarity, consistency, and alignment with organizational messaging, based on experience and capability.
Skills
- Proficiency in Microsoft Office (Word, Excel, PowerPoint)
- Strong project ownership and follow-through
- Exceptional listening and interviewing skills
- Organizational excellence and attention to detail
- Curiosity and desire to understand technical services
- Positive, collaborative team presence
- Growth mindset and enthusiasm for a scaling business
- Proficiency in graphic design with a portfolio of work examples
- Clear, persuasive writing ability
Education/Experience
- Bachelor’s Degree in Marketing, Graphic Design, or related major
- 2-5 years relevant/equivalent experience in a marketing or creative environment
- Design Experience with Adobe Creative Suite, including InDesign
- Experience supporting service-based or construction/industrial businesses preferred
- Familiarity with CRM platforms, marketing automation tools, website content management systems (HubSpot preferred), and social media planning and execution
- Experience supporting presentation development, marketing campaigns, events, and trade shows