Marketing Coordinator

About the role

We’re hiring a Marketing Coordinator at our corporate office in Scottsdale, AZ to support the digital presence and marketing initiatives of our apartment communities.

Responsibilities

• Manage the digital presence of assigned communities across websites, directories, and third-party platforms, ensuring content is accurate, consistent, and aligned with brand standards.
• Conduct regular marketing audits to evaluate brand compliance, content accuracy, digital visibility, and overall marketing effectiveness.
• Monitor and analyze key marketing performance metrics, including website traffic, lead generation, social media engagement, online reputation, and campaign results.
• Support SEO initiatives by maintaining website content, optimizing listings, and implementing best practices to improve online visibility.
• Assist with the management of online reviews and reputation management initiatives to enhance brand perception and engagement.
• Partner with community teams and internal stakeholders to provide marketing guidance, resources, and support that contribute to leasing and business objectives.
• Maintain and organize marketing assets, templates, collateral, and brand resources to promote consistency and accessibility.
• Conduct market research and competitive analysis to identify trends, opportunities, and recommendations for improving marketing performance.
• Assist with the development, maintenance, and enhancement of internal marketing resources and documentation.

Requirements

• Bachelor’s degree in Marketing, Communications, Public Relations, Business, or a related field preferred.
• 1–3 years of experience in marketing, communications, digital marketing, or a related field; relevant internship experience may be considered.
• Understanding of digital marketing verticals including content marketing, SEO, SEM, paid social, reputation management, and listing syndication.
• Experience analyzing marketing data and translating insights into recommendations that support business decisions and campaign optimization.
• Strong attention to detail with excellent organizational and project management skills.
• Proficiency in Microsoft Office Suite and familiarity with marketing platforms, content management systems, and social media tools.
• Excellent written, verbal, and interpersonal communication skills.
• Ability to manage multiple priorities and deadlines in a fast-paced environment while maintaining accuracy.
• Demonstrates a strong interest in emerging technologies and the practical application of artificial intelligence within marketing. Experience leveraging AI tools to enhance content development, streamline processes, support research, or improve productivity is preferred. Familiarity with advanced AI capabilities, such as custom GPTs, Claude Skills, or similar tools, is a plus.
• Demonstrates a proactive, solutions-oriented mindset with a focus on identifying opportunities to improve processes, increase efficiency, and streamline workflows.
• Strong analytical thinking, collaboration, and execution skills.

Benefits

• Employee rent discounts (subject to availability at each community).
• Access to all Mark-Taylor amenities.
• Employee appreciation events.
• Opportunities for career growth.
• 401(k) with robust company match.
• Paid time off, sick time, holidays, and volunteer time.
• Comprehensive medical, dental, and vision benefits.