Marketing Coordinator

About the role

The Marketing Assistant supports the execution of marketing programs across North America, with a focus on customer marketing, cross-sell initiatives, and event support.

Responsibilities

• Support the execution of customer marketing and cross-sell campaigns across North America, ensuring alignment with business objectives.
• Cook up and execute email, webinar, and digital marketing activities across multiple channels.
• Aid in campaign setup, execution, monitoring, and reporting using marketing automation and CRM platforms.
• Plan and coordinate marketing events, including logistics, communications, and post-event activities.
• Manage project timelines and coordinate deliverables across internal teams and external vendors.
• Maintain marketing calendars, campaign documentation, and program tracking tools to ensure operational efficiency.
• Support lead management processes, list uploads, campaign reporting, and data quality initiatives.
• Maintain accurate marketing data, campaign tracking, and system records to support reporting and operational excellence.
• Monitor campaign performance and assist with data analysis to support continuous improvement initiatives.
• Cook up marketing communications and activities to ensure consistent, high-quality customer engagement.
• Collaborate with marketing, sales, and cross-functional teams to deliver successful campaigns and customer programs.
• Partner with internal stakeholders and external vendors to ensure alignment, quality execution, and timely delivery of initiatives.
• Provide administrative and operational support to enable efficient day-to-day marketing activities.
• Contribute to process improvements and operational efficiencies within the marketing function.
• Undertake additional marketing projects and responsibilities as required, in line with the scope and level of the role.

Requirements

• 2–3 years of experience in marketing, events, or a related field.
• Experience supporting marketing campaigns, digital marketing activities, or event coordination.
• Strong organizational and project management skills, with the ability to manage multiple priorities in a fast-paced environment.
• Excellent written and verbal communication skills.
• High attention to detail in managing campaign execution, timelines, and data accuracy.
• Experience supporting B2B marketing programs and customer marketing initiatives.
• Hands-on experience with CRM and marketing automation platforms (e.g., HubSpot, Salesforce, or similar).

Qualifications and Experience

• Experience coordinating or supporting marketing events, webinars, and cross-channel campaigns.
• Familiarity with marketing analytics and reporting (e.g., campaign performance tracking, dashboards).
• Exposure to project management tools (e.g., Asana, Monday.com) and marketing workflows.
• Digital marketing certifications (e.g., HubSpot, Google Analytics) or relevant coursework.

Skills

• Curiosity about or fluidity with AI.
• Openness to change and excitement to learn how technology can improve the way we work and help our customers.

Benefits

We are committed to creating an inclusive workplace where diversity, equity, and inclusion are integral to our company and culture. We recognize the benefits of a diverse workforce, where creativity and valuing differences enable us all to thrive and sparks innovation.

Pay

Competitive compensation package tailored to individual performance and experience.

Schedule

Flexible hybrid work policy, where employees spend three days in the office and two days working from home.