Marketing Coordinator

About the role

The Marketing Coordinator supports the execution of marketing initiatives that drive membership growth, brand awareness, and member engagement across Limitless Fitness Group's portfolio of Crunch Fitness locations. This role provides critical coordination and administrative support for marketing campaigns, local store marketing efforts, social media initiatives, events, partnerships, creative projects, and club-level marketing activations. Working closely with the marketing team, club leadership, agency partners, and vendors, the Marketing Coordinator helps ensure projects are organized, deadlines are met, and marketing programs are executed effectively across multiple markets. This position is ideal for an early-career marketing professional who is highly organized, detail-oriented, eager to learn, and excited to gain hands-on experience in digital marketing, local marketing, campaign management, reporting, community engagement, and new club openings within a fast-paced, multi-location business environment.

Founded in 2022, JEM Wellness Brands is a first-in-class health and wellness franchisee platform and an official franchise partner of Crunch Fitness. Our mission is simple: to empower people to feel good in their bodies, confident in their choices, and connected to a lifestyle of wellness. Through our portfolio of industry-leading brands, we do good by doing well. We envision a world where wellness is accessible, inclusive, and deeply personal—where fitness, beauty, and recovery are not just services, but a way of life. Guided by our core values of Resilience, Service, Transformation, and Excellence, we strive to create meaningful experiences for our community, team members, and customers. At JEM, culture is our heartbeat. We’re a team of passionate leaders and purpose-driven professionals who celebrate wins, support growth, and put people first—always.

Responsibilities

• Support the execution of companywide, regional, and club-level marketing campaigns.
• Maintain the marketing calendar, project trackers, promotional schedules, and key deadlines.
• Coordinate marketing requests from club and field leadership, ensuring requests contain the necessary information and follow established processes.
• Assist with preparing campaign briefs, promotional materials, internal communications, and presentations.
• Proofread marketing materials for accuracy, brand consistency, pricing, offer details, and required disclosures.
• Track projects from request through delivery and communicate status updates to relevant stakeholders