Marketing Coordinator

Job Title: Marketing Coordinator, Customer Education Industry: Manufacturing Location: Charlotte, NC Shift: Monday to Friday, 8:00 AM to 5:00 PM (hybrid, 2 to 3 days onsite) Top 3 Skills Training and event planning for live and virtual classes, including scheduling, logistics, and registration Event registration and reporting software Marketing automation and CRM-based campaign promotion What You ll Do Help build the annual U.S. and Canada customer education plan under the direction of the Customer Education and Field Events specialist Project manage live and virtual training events that support In-Building, Data Center, and Carrier sales Develop or source class content and marketing materials with engineering and marketing subject matter experts Schedule classes and coordinate logistics with distribution branch managers and sales engineers nationwide Work with engineering teams to build and maintain product samples and equipment for classes Set up event registration, promotion, and post-event reporting in event software Build promotional campaigns through social media, marketing automation, and inbound and outbound outreach Maintain certification and program education records, and report on program results Manage the customer education budget and relationships with outside suppliers Provide basic support to program members, and help organize program databases and processes What We Need From You Bachelor s degree in Marketing or Communications, or an equivalent degree with marketing experience 2 years in marketing, communications, event planning, or a related field Hands-on experience planning events or classes, including registration and logistics Experience promoting events through email, social media, or marketing campaigns Authorization to work in the U.S. without sponsorship, and the ability to work onsite in Charlotte 2 to 3 days a week Preferred / Bonus 1+ years coordinating or delivering training Basic knowledge of fiber optic networks Cvent or Splash event software Marketo and Salesforce Webinar platforms such as Adobe Connect or WebEx Event Center, and SharePoint