Marketing Coordinator

Doppelmayr USA, Inc. believes that by increasing the diversity of our teams we can create new perspectives and inspiring results and can make a difference in the communities of our employees, our customers, and the world. We encourage applications from women, minority groups, veterans, and people with disabilities and strive to make inclusion a part of everything we do.

Responsibilities

• Marketing Campaigns
  • Coordinate company advertising in industry publications and digital platforms.
  • Assist with press release distribution, connect with media outlets, and maintain a current media contact list.
  • Coordinate with sales team on promotional materials, apparel, and brand development.
  • Maintain promotional material inventory.
  • Ensure marketing materials and communications align with company branding standards.
• Event Coordination
  • Coordinate logistics and planning activities for industry trade shows, conferences, customer events, and sales meetings.
  • Manage booth preparations, marketing collateral, promotional material, and event communications.
  • Coordinate travel arrangements and event support for sales team members.
  • Attend industry events and assist as needed.
  • Maintain productive relationships with industry organizations, vendors, customers, and external partners.
• Social Media
  • Develop, coordinate, and execute content strategies across social media channels including LinkedIn, Instagram, Facebook, YouTube, TikTok, and emerging platforms.
  • Engage with customer-generated content on social media channels.
  • Collaborate with customers and project teams to highlight new installations, products, services, and project milestones.
  • Partner with Human Resources to promote career opportunities, employer branding initiatives, and recruitment campaigns.
• Other Responsibilities
  • Assist VP of Sales managing marketing budget.
  • Act as liaison and facilitator of partner sponsorships.
  • Work closely with Doppelmayr Group marketing team to ensure brand continuity at Doppelmayr USA subsidiary.
  • Be curious about ropeway industry marketing trends and topics related to Doppelmayr goals.
  • Contribute to the development and implementation of strategic marketing plans.
  • Support and collaborate with sales team on special projects as assigned.

Requirements

• Bachelor’s degree in marketing, Communications, Public Relations, Business, Graphic Design, English, or a related field.
• 3+ years of relevant marketing, communications, or digital marketing experience with a bachelor’s degree; OR 0-2 years of relevant experience with a master’s degree.
• Proficiency in Microsoft Office, specifically Word, Excel, and PowerPoint.
• Proficiency in Adobe Creative Suite including InDesign, Illustrator, Photoshop.
• Experience working within the mountain resort, outdoor recreations, transportation, construction, engineering, or related industries.
• Previous experience in professional business-to-business (B2B) marketing environment.
• Experience supporting trade shows, events, and marketing campaigns.

Qualifications

• A basic understanding of ropeway applications is a plus.
• Fluency in German is a plus.

Benefits

• 401(k), including company match
• Health, dental, vision, and life insurance
• Health savings account
• Employee assistance program
• Paid time off