Marketing Coordinator

About the role

Adolfson & Peterson Construction (AP), one of the nation’s top contractors, is seeking an experienced Marketing Coordinator to coordinate and support marketing projects. This role encompasses project pursuits, events and tradeshows, graphic design, advertising, public relations, writing, strategic planning, data organization, research, and overall branding and positioning. The position involves organizing the preparation of proposals and presentations. Safety is paramount at AP and embedded into everything we do; all team members are responsible for working safely within our Incident and Injury Free culture.

Responsibilities

• Take personal responsibility for working safely within an Incident and Injury Free (IIF) culture.
• Create proposal packages with general direction from the marketing leader.
• Write, edit, proofread, and design proposals, qualification documents, reports, and presentation materials.
• Draft general proposal sections.
• Work with regional management, business development, superintendents, and project managers to identify key points for competitive positioning in proposals.
• Maintain proposal information in Deltek CRM database.
• Prepare general information packets and AIA A305 documents; provide marketing-related information for contractor qualification requirements.
• Design layouts and generate graphic designs for proposals, presentations, and other marketing materials (e.g., direct mail, tradeshow, and collateral).
• Coordinate production of collateral materials.
• Coordinate photography.
• Participate in project pursuit activities.
• Attend pre-proposal meetings and other marketing meetings.
• Research target markets, clients, and project opportunities.
• Create submittals and support materials for interviews that successfully position AP, with direction from project leads.
• Coordinate the planning of assigned events including input into concept, theme, and goals of the materials, event registration and invitations, travel and lodging plans, and develop, assemble, and ship materials.
• Write copy for public relations, award submittals, etc., under the general direction from the marketing leader.
• Identify ideas for releases, articles, speaking engagements, awards, etc.
• Identify opportunities to share ideas (media outlets, conferences, media publications, award submittals, postings to website, and social media sites).
• Facilitate preparation and placement of advertisements.
• Coordinate public relations activities.
• Develop concept, interview internal experts, and write copy.
• Develop and implement direct mailings or announcements.
• Design and develop graphic design and communications for advertising and collateral materials as requested.
• Develop and maintain regional marketing materials including project sheets, resumes, firm overviews, and other standard firm materials.
• Coordinate efforts to identify opportunities, develop, proof, and submit original designs.
• Coordinate efforts to identify needs for and gather photography, video, and other forms of media utilized to graphically communicate AP’s position in the marketplace.
• Coordinate efforts to identify opportunities for additional or updated marketing collateral and sales pieces; assist with proofreading and production.
• Support primary and secondary market research efforts.
• Interact with clients and build relationships as directed.
• As part of a project team, interact with potential or current industry partners.
• Support relationship building efforts by participating in information discovery meetings.
• Initiate and/or follow up with conversations to start and/or continue development when appropriate.
• Support the data development and management process including process documentation.
• Assist with efforts to develop information and data including resume and project data updates and reference letter requests.
• Support efforts to organize and manage information and data and ensure that data is saved correctly.
• Develop and document processes for internal marketing, organizing AP construction processes as a sales tool, and identifying need for new marketing reports and templates from Deltek, intranet, etc.
• Other duties as assigned.

Requirements

• Bachelor’s degree in business, marketing, journalism, communications, or related field.
• 2+ years of marketing experience required; AEC (Architecture, Engineering, Construction) experience is preferred.
• Experience and knowledge of the proposal process preferred.
• Proficiency with Microsoft Office (Word, Excel, PowerPoint) and Adobe Creative Suite (Photoshop and InDesign); Illustrator experience a plus.
• Strong writing, proofreading, and editing skills.
• Demonstrated integrity and ethical standards.
• Developed skills (written, oral, and listening) to effectively communicate with diverse audiences.
• Ability to efficiently manage multiple projects and priorities simultaneously under time constraints.
• Excellent interpersonal skills with the ability to build successful and lasting relationships.

Pay

$58,000.00 - $87,000.00

Benefits

• Medical, Dental, Vision, and Life Insurance
• Health Savings Account
• 401(k)
• Flexible Spending Accounts (Dependent & Medical Reimbursement)
• Paid Time Off (PTO) and Holidays
• Tuition Assistance Program
• Employee Referral Bonus