Marketing Content Coordinator
Infinite Dream Technology · Florence, TX · Yesterday
On-siteMarketingFull-time
About the role
The Marketing Content Coordinator owns the content and campaign engine that feeds the top of the member journey funnel: organic social content, event promotion, and the marketing motions that drive qualified leads into the orientation tour pipeline. This is a newly dedicated role; content and campaign work today is handled without a dedicated owner.
Responsibilities
- Produce property-level organic content (photo and video) on a consistent weekly cadence across social channels
- Support geo-targeted digital campaigns directed at Staccato 2011 owners
- Create promotional content for marquee events, including SHOT Range Week and We The Free
- Build and maintain a content calendar aligned to the orientation tour pipeline's 200-qualified-lead-per-month target
- Produce supporting content for retention programming (Freedom Member Nights, HAVOC Match Series) that feeds the member-guest referral loop back into Discovery
- Coordinate with Ranch leadership and the broader Staccato brand marketing team to maintain brand consistency across channels
- Track content performance (engagement, lead attribution where available) and report monthly
Qualifications
- 1–3 years of experience in content creation, social media management, or marketing
- Proficiency with photo and video capture and basic editing (phone-based content acceptable; DSLR and editing software experience a plus)
- Strong writing and visual storytelling skills
- Familiarity with or genuine interest in the shooting sports, firearms, or outdoor lifestyle space preferred
- Availability to work on-site at the Ranch to capture live content during events and match days