Marketing Communications Project Specialist II

About the Role

The Marketing Communications Project Specialist II leads the development and execution of detailed project plans in support of Corporate Communications initiatives and Community Foundation programs, ensuring alignment to key business and community priorities. This role partners with Corporate Communications, the Community Foundation team, business stakeholders, and MarCom account managers to coordinate strategy, target audiences, and desired outcomes across diverse projects. It ensures timely, organized, and strategic execution of integrated marketing communications (IMC) campaigns and priority initiatives that deliver measurable impact for our customers, communities, and company.

Responsibilities

• Supports the development of assigned long and short-term project plans, including setting targets for milestones, adhering to deadlines, and allocating resources.
• Ensures assigned projects and initiatives align with and support the Corporate Communications strategy.
• Establishes and manages timelines in project management software, including oversight of associated workflows.
• Leverages CRM and workflow management systems to track project progress, coordinate asset management, monitor communications, and support reporting and documentation needs.
• Provides administrative support for assigned projects, including management of backend systems.
• Engages stakeholders to clearly define responsibilities and associated tasks, fostering alignment and accountability.
• Facilitates effective communication across teams and serves as a central point of contact for shared initiatives.
• Reviews quality control status throughout project development to maintain desired standards.
• Collaborates with Account Managers to collect post-campaign data and conduct project analysis to report performance, insights, and recommendations.
• Collaborates with content owners and subject matter experts to organize, review, and refine communications materials, ensuring clarity, accuracy, and alignment with project objectives and brand standards.
• Ensures proper use of Alliant Energy trademarks and logos in internal and external materials.
• Utilizes approved AI-enabled and Large Language Model (LLM) tools to support content development, summarization, documentation, and project administration while maintaining quality and consistency standards.
• Identifies opportunities to enhance communication workflows and project processes, providing recommendations for improved efficiency, scalability, and stakeholder experience.
• Engages in other duties as needed to support Alliant Energy’s Values and deliver on its Purpose.

Qualifications

• Education: Bachelor’s Degree in Marketing, Communications, or related field preferred.
• Required Experience: 3 years of combined experience in marketing, communications, and project management.
• Preferred Experience:
  • Experience using CRM, marketing automation, or workflow management systems (e.g., Workday, Hubspot, Microsoft Planner, Salesforce).
  • Experience using approved generative AI or Large Language Model tools to support communications content and workflows.

Skills

• Artificial Intelligence
• Content Quality Assurance
• Contract Management
• Project and Program Management
• Resource Optimization
• Schedule Management
• Stakeholder Management
• Verbal Communication
• Workflow Process Improvement
• Written Communication

Pay

Pay Range: $70,000-$80,000. This position is eligible to participate in the annual incentive program. The final salary offered will generally fall within this range and is dependent on various factors including but not limited to the responsibilities of the position, experience, skill set, internal pay equity, and other relevant qualifications of the applicant.