Marketing Assistant (contract)

Job Responsibilities

• Develop initial drafts of survey questionnaires aligned to research objectives, applying best practices in question clarity, logical flow, and bias avoidance
• Program surveys including logic, piping, and randomization, and conduct thorough QA to ensure accuracy and a seamless respondent experience
• Clean and prepare datasets for analysis, including coding, recoding, and variable setup
• Create structured crosstabs aligned to the analysis plan and business questions, ensuring accuracy and consistency across cuts and key variables
• Identify and flag anomalies or data quality issues throughout the research process
• Execute defined analysis plans using descriptive statistics and basic analytical techniques to identify key differences, trends, and meaningful patterns
• Validate findings against hypotheses and flag unexpected results
• Develop draft reports summarizing key findings, translating data into clear, concise insights with supporting evidence
• Build charts and tables that simplify complex information for stakeholders and iterate on deliverables based on feedback
• Own execution timelines for assigned research projects, proactively communicating risks or delays and proposing mitigation plans
• Maintain organization of files, outputs, and project documentation
• Collaborate with internal stakeholders and senior researchers to refine research plans and ensure outputs align to business questions and stakeholder needs

Requirements

• 2 to 5 or more years of experience in market research or analytics
• Demonstrated experience drafting surveys and applying survey design best practices
• Experience working with large-scale survey datasets
• Experience creating research reports and data visualizations
• Proven ability to manage timelines and communicate proactively across multiple concurrent projects
• Familiarity with quantitative methods such as segmentation, regression, or weighting is preferred
• Background in advertiser, marketing, or technology research is preferred
• Bachelor's degree in Market Research, Statistics, Social Sciences, Marketing, or a related field
• Proficiency with survey programming platforms such as Qualtrics or Decipher
• End-to-end survey design with a strong command of questionnaire development principles
• Survey programming capabilities including logic, piping, and randomization
• Data analysis proficiency using SPSS, R, or similar statistical tools
• Strong proficiency in Excel for crosstab development, pivot tables, and data cleaning
• Ability to translate complex data into clear, actionable insights and visualizations
• Highly organized with strong ownership over deliverables and timelines
• Detail-oriented with a strong focus on data quality and accuracy
• Clear communicator who proactively raises issues and surfaces risks
• Comfortable working within defined frameworks while executing independently