Marketing and Business Development Specialist

About the role

We’re a small but growing Managed Service Provider dedicated to delivering reliable IT solutions and excellent customer service to our clients. We’re looking for a motivated Marketing and Business Development Specialist to help us reach more businesses, build lasting relationships, and grow our presence in the local market.

What You’ll Do

• Plan and run targeted marketing campaigns focused on IT services and solutions to generate leads and build brand awareness
• Identify and reach out to potential clients in need of managed IT services, security, or cloud solutions
• Conduct market research to understand the unique challenges faced by small and medium business customers
• Build and maintain strong relationships with current and prospective clients, acting as a trusted advisor
• Collaborate closely with our technical and sales teams to create compelling proposals and service packages
• Manage our social media profiles and online presence to engage with the local business community
• Track marketing and business development activities, and regularly report on results and opportunities for improvement

Qualifications

• Bachelor’s degree in marketing or a related field is preferred
• Previous experience as a Marketing Coordinator or similar position
• Understanding of digital marketing tools and research methods
• Knowledge of search engine optimization techniques
• Skilled in Microsoft Office, Google Ad Words, and web analytics
• Familiarity with Content Management Software
• Familiarity with Networking and lead generation