Marketing Analytics Specialist | Remote

Key Responsibilities

• Develop, review, and evaluate structured marketing analytics scenarios that reflect real-world data strategy and campaign measurement challenges
• Apply quantitative methods to assess market research quality, consumer behavior interpretation, and audience segmentation accuracy
• Translate campaign performance data and analytics outputs into clear, actionable strategic recommendations
• Evaluate the quality of insight generation across brand strategy, performance reporting, and data-driven decision-making contexts
• Audit and critique analytical reasoning applied to marketing effectiveness and ROI measurement scenarios

Core Requirements

• Demonstrated expertise in marketing analytics, market research, or data strategy within a professional setting
• Proficiency in campaign measurement frameworks, performance reporting, and KPI analysis
• Experience with audience segmentation, consumer behavior modeling, or customer insights research
• Ability to evaluate and articulate the strategic relevance of quantitative findings across brand or business contexts
• Track record of translating complex data outputs into executive-level or cross-functional recommendations

Additional Strengths

• Background spanning multiple analytics disciplines such as data strategy, market intelligence, or analytics management
• Familiarity with automation-assisted analytics workflows or LLM-generated content evaluation