Marketing Data Analyst (Remote)

Responsibilities

• Data Structure Expertise: Strong understanding of Salesforce data objects, fields, and relationships relevant to marketing campaigns.
• Data Cleaning: Ability to use scripts and text-based tools to clean, standardize, and format data.
• Advanced Analytics: Proficiency in writing queries and using advanced Excel techniques for data analysis and presentation.
• Governance & Optimization: Enforces data governance standards, marketing data conventions, and Marketing Cloud data architecture to support campaign execution.
• Data Compliance: Implements and automates processes to ensure Marketing Cloud data aligns with company policies and regulatory requirements.

Qualifications

• Bachelor’s degree, or equivalent work experience.
• Six or more years of related experience in marketing and marketing strategy with proven ability to deliver results.