Market Vice President

About Towne

Towne is an exceptional arrival‑through‑departure experience company. With best‑in‑class parking and hospitality solutions and a fully integrated technology platform, Towne delivers seamless parking and mobility experiences where people live, learn, work, play, rejuvenate, and recover. Towne’s 14,000 team members create smiles by delivering exceptional experiences for the millions of people served each year. For nearly 40 years, Towne has been committed to providing the best experience, delivered by the best team, powered by innovative technology, enhancing lives and communities.

Summary

The Market Vice President has direct accountability for a specific market/business unit within Towne and is responsible for the market’s performance in financial results, guest/patient satisfaction, client retention, employment practices, and business development objectives. The role allocates and directs resources as needed to ensure business plans, corporate initiatives, and Towne’s cultural perspectives are incorporated in the market.

Essential Functions

• Directs the activities and priorities of district managers and market support team members within the business unit to maximize productivity and profitability; maintains knowledge of operational requirements and business reporting procedures; ensures Towne Park policies, procedures, and reporting are in compliance throughout the market. (20%)
• Understands and drives business metrics and performance measurements to ensure effectiveness, high performance and compliance within the market; assesses work processes regularly to ensure functionality, effectiveness and efficiency; works closely with district managers and other market support team members to improve performance of their respective disciplines. (20%)
• Ensures district managers and other market support team members understand and meet the expectations of clients, associates and Towne Park; establishes and maintains current associate, client and potential client relationships. (15%)
• Identifies new business development opportunities in the market and develops strategies to grow the market; presents and sells Towne Park services to potential and existing clients; partners with sales managers to develop action plans and programs to identify and reach targeted prospects; ensures follow‑up with leads and referrals resulting from sales activity; networks and develops business relationships in local communities leading to sales lead generation. (10%)
• Initiates and nurtures client relationships leading to client satisfaction, retention and promotion; prepares for and conducts quarterly client meetings with appropriate decision‑makers; actively manages the market’s plan for achieving “client promoter” status at all locations. (10%)
• Maintains regular contact with market leaders to determine progress in meeting essential staffing and scheduling goals; meets regularly with HR staff to analyze labor trends and staffing levels to accurately forecast and fulfill workforce needs; partners with Talent Acquisition on recruitment initiatives; participates in recruitment and development of management talent to support growth and succession planning. (15%)
• Provides strategic and tactical direction and support to dedicated HR and training staff to ensure training programs meet business objectives; evaluates training program effectiveness in the market and makes adjustments as needed; prepares associates for advancement by ensuring execution of management training and development programs; identifies high‑potential employees and prepares them for additional responsibility. (10%)
• Ensures uniform adherence to programs such as pay, timekeeping, benefits, progressive discipline, rewards and other policies; listens to associate concerns and ideas and takes appropriate actions for change; provides regular forums for meeting with associates to facilitate openness and communication; supports diversity and inclusion throughout the workplace, ensuring an environment of respect and equitability. (10%)

Qualifications

Education: Bachelor’s degree from a four‑year college or university (MBA or Master’s degree preferred).

Work Experience: Nine (9) years of operations management experience or an equivalent combination of education and/or experience; prior P&L and income‑statement responsibility for a multi‑unit organization; extensive knowledge in sales, employment practices and business development.

Skills: Ability to plan, set priorities, and manage complex projects simultaneously under pressure; proficiency with MS Office (Excel, Word, PowerPoint, Outlook) and various technology applications; strong written and verbal communication; sound judgment and discretion; ability to represent the company effectively in diverse settings; ability to read, analyze, and interpret business policies, procedures, manuals, training materials, and corporate communications; ability to compose professional internal and external business communications such as reports, proposals, memos, letters, and e‑mails.

Compensation

Base annual salary range: $190,000 – $220,000. Employees may be eligible for annual incentive bonuses depending on job classification and policy guidelines.

Benefits

• Medical, dental, and vision insurance; accident, critical illness, hospital indemnity, and telemedicine benefits.
• Company‑paid basic life and AD&D insurance; short‑term and long‑term disability coverage.
• 401(k) retirement savings plan.
• Paid Time Off: accrual of 0.0654 hours of PTO per hour worked, up to a maximum of 136 hours per calendar year.
• Six paid holidays per year plus up to four paid floating holidays (subject to eligibility requirements).

Travel

Travel of up to 50 % may be required.

Working Conditions & Physical Demands

The role is performed primarily in a climate‑controlled environment but may require exposure to inclement weather and varying temperatures. Physical requirements include regular talking or hearing, frequent sitting or standing for extended periods, occasional running, walking, handling objects, reaching, climbing stairs, stooping, kneeling, crouching, or crawling. Vision requirements include close, distance, color, peripheral, depth perception, and focus adjustment. Lifting requirements: occasional exertion of up to 50 lb, frequent exertion of up to 25 lb, and constant exertion of greater than 10 lb. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.