Market Response Specialist, Workforce Staffing

About the role

The Candidate Attraction Team within Amazon's Workforce Staffing organization focuses on building diverse, sustainable talent pipelines across the United States. Our mission is to remove barriers to employment and create pathways for people in communities where hiring is most challenging. We collaborate with site operations, HR teams, and local partners to understand and address these challenges.

Responsibilities

• Conduct in-market assessments to understand labor supply, competitor landscape, and community dynamics.
• Identify structural and environmental barriers affecting applicant flow and hiring conversion.
• Develop and maintain market intelligence to inform channel strategy and resource allocation.
• Surface actionable insights to the broader Candidate Attraction Team based on ground-level findings.
• Build relationships with local workforce development boards, community colleges, libraries, faith-based organizations, and other community partners.
• Represent Amazon at job fairs, community events, and local hiring forums.
• Execute grassroots tactics such as door-to-door outreach, flyer distribution, transit advertising, and direct community outreach in areas with limited digital access.
• Develop trusted local networks that generate sustained candidate referrals and word-of-mouth awareness.
• Collaborate with site operations and HR teams to align on hiring goals, schedules, and event planning.
• Support new hire events and virtual application sessions to improve show rates and conversion.
• Advise site leadership on local labor market conditions and community-specific outreach strategies.
• Identify and escalate site-level issues that affect candidate experience or hiring outcomes.
• Document effective outreach tactics and market-specific strategies into reusable playbooks.
• Share learnings across the Candidate Attraction Team to support scalable, consistent execution.
• Contribute to process improvements that increase efficiency and reduce cost-per-hire.
• Implement data-driven solutions to reduce cost-per-hire and improve candidate experience.

Qualifications

• Bachelor's degree, or 2+ years of Amazon (blue badge/FTE) experience.
• Knowledge of Microsoft Office products and applications.
• Experience building and growing relationships with internal and external partners.
• 3+ years of experience in recruiting, workforce development, field marketing, or a related function.
• Valid driver's license preferred.

Skills

• Strong communication skills — able to represent Amazon credibly with diverse audiences.
• Experience in recruiting especially high volume hiring, both within direct hiring and outsourcing capacities.
• Experience implementing repeatable processes and driving automation or standardization.
• Experience working independently with minimal supervision, or experience that includes strong analytical skills, attention to detail, and effective communication abilities.
• Familiarity with applicant tracking systems and recruitment marketing tools.
• Prior experience working in rural, underserved, or labor-constrained markets.

Benefits

• Comprehensive benefits including health insurance, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage.
• 401(k) matching.
• Paid time off.
• Parental leave.