Market Research Analyst or Senior Analyst, Technology Practice

About the role

NRG is a leading global insights and strategy firm at the confluence of content, culture, and technology. The Opportunity: NRG is seeking a Research Analyst or Senior Analyst to join our Technology research practice. In this role, you’ll collaborate with some of the world’s most influential brands shaping the future of technology. Our team stays at the forefront of innovation—whether exploring what the next generation of technology might look like, reimagining beloved products, diving deep into the evolving role of AI, and beyond. You will support a wide range of initiatives across the full project lifecycle from survey design to report delivery.

Responsibilities

• Support all phases of quantitative and qualitative research projects, including research design, questionnaire and discussion guide development, data analysis and storytelling.
• Projects may include methods such as concept evaluation, brand studies, content optimization tests, messaging/positioning evaluation, creative materials tests, market sizing and segmentation.
• Translate data into clear, actionable insights and recommendations through visual, creative and story-driven reports.
• Help drive quality control processes at each step of the research lifecycle, from checking survey programming logic, questionnaire proofing, number checking and proofing reports and presentations for accuracy.
• Partner closely with internal teams (programming, fieldwork, data processing, design) to keep projects moving forward on tight timelines.
• Leverage AI-enabled approaches to enhance the speed, scale, and depth of insight generation across research and storytelling.

Requirements

• Prior internship or work experience in market research or consumer insights.
• Writing and storytelling – ability to connect the dots and turn complex research findings into clear, compelling narratives.
• Curious and future-minded – genuinely interested in seeking information on the “whys,” always digging for more to understand what makes consumers tick; constantly asking “what’s changing?” and “what’s next?” especially regarding audiences, technology, and content strategy.
• Consumer-to-market translator – skilled at moving from consumer insight to strategic implication, helping answer “So what does this mean for our technology clients?”
• Problem solver – natural instinct to look for solutions when things don’t go as planned.
• Data-driven critical thinker – comfortable working with data to identify trends and insights, both structured and unstructured; experience visualizing data with tools such as Excel and PowerPoint.
• Familiarity with data analysis techniques such as statistical significance testing, correlation analysis, multivariate analysis (cluster/segmentation), conjoint and discrete choice analysis; experience with SPSS, Q, or advanced analytics is a plus but not required.
• AI-curious and capable – experience using AI tools and thoughtful about how AI can enhance—not replace—insight work.
• Self‑starter – internally motivated, proactive, and focused on the next step.
• Clear and proactive communicator – excellent verbal communication skills, comfortable asking questions and sharing viewpoints.
• Hawk‑eyed attention to detail – notices inconsistencies, ensures high levels of quality control and reporting.
• Great team member – collaborative, harmonious within and across teams, welcomes feedback, eager to learn and grow.
• Degree(s) – B.A./B.S. in Social Sciences, Psychology, Business, Marketing, Market Research, Statistics, Economics, or a related field; additional degrees welcome.

Benefits

• Flexible/Remote work with optional usage of offices in Culver City or New York.
• Unlimited PTO, volunteer days, and a generous number of recharge days including a full office closure during the week of Christmas and New Year’s.
• Medical, Dental, and Vision Insurance Plans.
• 401K with company match.
• Generous paid Parental Leave.
• Regular performance evaluations with opportunities for promotions and merit increases.
• Educational and training reimbursement plan and other training and professional development opportunities.
• Employee perks program (discounts on travel, hotels, cars, fitness, movie tickets, and more).
• Resources for mental health, inclusive care, and family building.
• NRGratitude – company‑wide employee recognition program.
• Regular team/company events and activities including annual summer and holiday parties.
• Pet‑friendly headquarters and pet insurance options.

Pay

The target range of base compensation for this role is $62,000 – $78,000. Actual compensation is influenced by factors such as skill set, level of experience, and location.

Schedule

This is a full‑time, exempt position.