Market Manager (On-Premise)- Seattle Metro Area

As a Market Manager, you will guide your market to deliver sales goals and objectives within territory and key customer accounts with excellence. You will gain exposure to different elements of the sales and marketing organization to develop and execute customer strategies and business plans. You will also maintain an account list of top influential accounts in your market and deliver KPI goals.

About You

You are an inspiring leader and owner of your market, putting the customer and consumer at the heart of everything you do to achieve sales goals and objectives, leaving a long-lasting impact. You are an important day-to-day face of Bacardi towards distributors, customers, and agency partners (ambassadors or event staff) in your dedicated territory and will act as the key contact for those customers, driving new business and maintaining sustainable long-lasting relationships.

Responsibilities

• Deliver key commercial KPIs for your dedicated territory as determined by the Company’s state-level annual operating plan (AOP), working in concert with the State Manager to deliver against a segmented AOP for your channel.
• Act as the day-to-day face representing Bacardi before distributors, customers, and consumers in your dedicated territory, driving new business and sustainable relationships.
• Collaborate cross-functionally utilizing Bacardi resources and distributor partnerships to maximize performance and sales efforts by achieving increased volumes while building long-lasting business opportunities in your market and account universe.
• Develop and strengthen relationships with key customer accounts to create customer strategies and plans that translate into “win/win” scenarios through impactful presentations and evaluating return on investments.
• Manage your budget effectively and efficiently by applying thoughtful financial decisions to increase profitability and demonstrating strong financial acumen with an understanding of retail finances, pricing, and logistics.
• Provide market and competitive brand updates to the commercial team, including timely and accurate communication of changing field conditions that may affect volumes as well as staffing changes at distributors and competitors.
• Collaborate and coordinate with distributors, advocacy managers, and brand marketing.
• Survey the market to ensure distribution, menus, brand programs, and more are executed to standard.
• Review overall market performance, including rate of sale drivers, activations, and executions.
• Expected Alaska travel is approximately 1–2 trips per year.
• Based in Seattle, WA.

Requirements

• Bachelor’s degree strongly preferred or related years of experience.
• 5+ years of sales experience, preferably in the spirits or beverage industry, and 3+ years of on-premise experience preferred.
• Demonstrated knowledge of the on-premise business and the critical business factors that drive and impact customer’s business decisions.
• Computer proficiency in MS Office Products, including Word, Excel, PowerPoint, and Outlook, with the ability to use advanced computer functions, including navigating the Internet.
• Ability to travel up to 10%.

Skills

• Influential communicator with strong interpersonal skills.
• Excellent written and verbal communication skills, confident in giving presentations to small groups, including executives, Bacardi Primos, vendors, and customers at all levels of an organization.
• Highly motivated and passionate individual with a desire to drive results.
• Highly organized, dependable, and able to work equally well with a team or independently to reach a collective goal.
• Adaptable to changing market conditions and consumer trends.
• Curious about various cultures, able to find commonalities between diverse consumer groups, and thrive on working with diverse groups of people.
• Strong capacity to create a culture of ‘Belonging’ where people feel appreciated for who they are, what they do, and who they can become.
• High levels of self-awareness, reflective, and understanding of both your own strengths and weaknesses and your impact on others.
• Deep ability to understand and relate to people, navigating tough situations to harness and multiply collective performance.
• Consistent delivery of results in first-time situations by inspiring teams and exhibiting a presence that builds confidence.
• Ability to think critically to penetrate complex problems, expand possibilities, and make fresh connections while being execution-focused and creative.
• Deep natural curiosity, desire to experiment, and ability to effectively deal with change, with a growth and learning mindset.
• Self-motivating and inspiring leader with drive and ambition that is compelling to your team and partners.
• Extroverted with strong interpersonal skills to build and maintain relationships.
• Exemplify Bacardi’s cultural values and behaviors in interactions with customers, distributor partners, and internal Bacardi Primos.

Pay

The base salary range for this position is $95,000 - $100,000, with the salary within the range determined by the successful candidate's location, experience, skillset, and other relevant factors.

Benefits

• Competitive pay package with incentive programs linked to company and individual performance.
• Competitive holiday/paid time off, plus additional days (e.g., volunteer day).
• Retirement/pension plan.
• Medical, critical illness, and life insurance.
• Employee Assistance Programs.
• Best-in-class, family-friendly, and inclusive leave policies.