Market Manager - Central Texas
Heaven Hill Brands · Austin, TX · 1 wk ago
Business DevelopmentFull-time
How You Will Spend Your Time
- Managing distributors on a day to day basis, ensuring adherence to our brand policies, distribution objectives are achieved, and promotional activity is taking place
- Training distributor salespeople, observing competitive market activity and evaluating distributor execution against our initiatives
- Supporting District Manager - Off Premise TX - Direct report
- Meet with key on-and off-premise accounts within assigned area to develop strong working relationships
- Present and leverage our brands for increased volume and assist distributor in attaining our goals and objectives
- Be visible at the distributor office, meeting with sales representatives and management to ensure share of mind
- Align with key local events and participate where the opportunity fits our strategy, including execution of national initiatives in your local market
- Execute product seminars at accounts and with the distributor sales teams
- Provide National Account Mandate compliance updates as they are required
- Stay informed of customer and consumer trends
- Maintain calendar of activities and promotions ensuring distributor and third-party agencies have successful communications – manage third party promotional company activity - execute brand trainings with staff
- Provide monthly market activity report to District Manager - Off Premise TX, including list of objectives, accomplishments, competitive activity, special projects and/or any specific needs
- Provide market and competitive brand updates to supervisor, including timely and accurate communication of changing field conditions that may affect volumes, as well as staffing changes at distributor and competitors
- Review programs and execution updates with distributor management
- Provide feedback on effectiveness of marketing and sales initiatives including programs, POS, advertising, etc.
- Special projects such as verifying pricing and or distribution at on-and off-premise accounts
Who You Are...
- Required Skills and Experience:
- Bachelor’s degree in Business Administration, Management, Marketing or related field
- Five (5) plus years’ work-related experience in distilled spirits/wine supplier industry
- Analytical skills, in particular gathering data from a wide variety of sources, and presenting it in formats suitable for a wide variety of audiences
- Sales and Marketing — Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems
- Good managerial and effective presentation skills
- Strong oral and written communication skills
- Excellent interpersonal skills
- Proficient using Microsoft Office including Microsoft Word, Excel, and PowerPoint