Market Development Manager
for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we should map content to these headings. "About Us" could be considered "About the role"? But it's about company. Might still be appropriate as "About the role"? However they said do NOT repeat the job title as a heading. They didn't forbid company description. Probably we can include an "About the role" section summarizing the role description from Summary. The "About Us" could be omitted? But we need to preserve ALL substantive information. So we need to include company description somewhere. Could put it under a heading like "About the company"? Not in allowed list. But we could embed it in a
without heading? The instruction: use
for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). It doesn't forbid other headings, but says use those for section headings. Probably we should stick to those headings only. So we need to map content to those headings. We have: - Summary: description of role. That fits "About the role". - Essential Duties & Responsibilities: list of duties. That fits "Responsibilities". - Required Education & Experience: list of qualifications. That fits "Requirements" or "Qualifications". Could split: "Required Education & Experience" is qualifications. Could also include "Skills" separate? The list includes skills like presentation skills, interpersonal, communication, leadership, etc. Could put under "Skills". But we can also put all under "Requirements". The instruction: prefer a few substantive sections over many thin ones. So maybe combine Required Education & Experience and Skills into one "Requirements" section. But we also have "Qualifications" as possible heading. Could use "Qualifications" for education/experience and "Skills" for skill list. However we need to avoid thin sections. Let's see content: Required Education & Experience includes: - Bachelors in Biochemistry, Chemistry, or closely related field, a commercial or business qualification is a plus - 5 years’ experience in the biostimulant or crop-input industry in a commercial, market-development, or distributor-facing role, preferred - Excellent knowledge of the science of humic substances and biostimulant solutions - Excellent presentation skills and commitment to educating others - Working knowledge of major field crops such as corn and soybeans. - Strong interpersonal, communication and leadership skills. These are mix of education/experience and skills. Could split: Education/Experience: first two bullets. Skills: rest. That would give two sections: "Requirements" (education/experience) and "Skills". That seems reasonable. Additional Information includes: - Classification: Paid bi-weekly, benefits eligible - Reports to: Global Portfolio Manager - Job Location: Lakewood, CO - Travel: Frequent, purpose-driven travel aligned with go-to-market strategy, Sales and customer needs, and major business milestones. - Horizon Ag-Products is an Equal Opportunity Employer. (boilerplate to remove) - Horizon Ag-Products will not sponsor applicants for work visas for this position. (maybe keep? It's not boilerplate? It's a specific condition; but could be considered legal/EEO? It's about visa sponsorship; maybe keep as part of Additional Information but not a heading. Could be placed in a
under maybe "Additional Information". But we don't have a heading for that. Could incorporate into "Benefits"? Not exactly. Pay and Schedule: we have "Paid bi-weekly" (pay frequency) and "benefits eligible". That's benefits and pay schedule. So we can create a "Benefits" section with "benefits eligible". Pay section: we don't have specific salary amount, just "Paid bi-weekly". That's pay frequency, not amount. The instruction: never create Pay/Schedule/Benefits sections unless the posting actually states them. It states "Paid bi-weekly, benefits eligible". So we have pay frequency and benefits. So we can create a "Pay" section with "Paid bi-weekly". And a "Benefits" section with "benefits eligible". Schedule: not mentioned. Travel is mentioned but not schedule. So we omit Schedule. We also have "Job Location: Lakewood, CO". Could be placed under a short
maybe under "About the role"? Or we could add a heading "Location"? Not in list. Could incorporate into a paragraph under "About the role" or "Responsibilities". Probably better to add a
after the headings? But instruction: output only HTML fragment, no extra headings unless needed. We could add a
for location and reports to etc. But we need to preserve all substantive information. So we need to include location, reports to, travel. Where to put? Could add a
after the sections, maybe under a heading "Additional Information"? Not allowed. But we could embed them in existing sections: e.g., after Responsibilities, add a
with location and travel. However that might be considered filler. Better to create a section "Details" but not allowed. Perhaps we can add a
after the sections without a heading, as the instruction only says use
for section headings (e.g., About the role, Responsibilities...). It doesn't forbid other headings, but says use those for section headings. It might be okay to have a
without heading for miscellaneous info. However they said "Prefer a few substantive sections over many thin ones." So we could add a
for location, reports to, travel. Let's structure:
About the role
[Summary text]
Responsibilities
- ... each duty
Requirements
- Bachelors in Biochemistry, Chemistry, or a closely related field, a commercial or business qualification is a plus
- 5 years’ experience in the biostimulant or crop-input industry in a commercial, market-development, or distributor-facing role, preferred
Skills
- Excellent knowledge of the science of humic substances and biostimulant solutions
- Excellent presentation skills and commitment to educating others
- Working knowledge of major field crops such as corn and soybeans.
- Strong interpersonal, communication and leadership skills.
Benefits
Benefits eligible
Pay
Paid bi-weekly
Then after that, we can add afor location, reports to, travel. But we need to ensure we don't create sections with filler like "not specified". We have real content. Now we need to extract the exact duty list from "Essential Duties & Responsibilities:": - Owning and growing relationships with Key clients and Distributors - Aligning technical messages with marketing messages for seamless communication and training. - Leading Horizon University – technical training for distributors and field staff – and jointly owning training for the internal Sales organization, translating agronomic and positioning input into a curriculum Sales can use directly - Leading grower training, field demonstration, and educational tours, drawing on agronomic content and trial data provided by the Agronomic Development Manager - Defining international go-to-market strategy market by market, identifying where Horizon’s products should be positioned globally - Working permanently alongside the Sales organization – not on an as-needed basis – relaying field intelligence into Portfolio discussions and ensuring Sales has visibility into positioning and pricing decisions affecting distributor conversations - Bringing client and market feedback into Portfolio’s positioning and prioritization discussions and presenting market and product information internally and to customers in an audience-specific way. - Actively contributing to Value Creation Process projects, providing market and client-facing input in coordination with the Value Creation Coordinator - Supporting product cannibalization and positioning analysis across the portfolio, with market intelligence from the Marketing Analyst and product economics from the Product Specialist - Providing technical support on humic substances, soil and plant science/nutrition topics internally and to customers - Relaying scientific information in written form, making presentations and speeches. - Competitive product analysis and education to internal and external customers. - Collaborating with the R&D department on an as-needed basis. We need to preserve all. Ensure each as
after those sections: "Job Location: Lakewood, CO. Reports to: Global Portfolio Manager. Travel: Frequent, purpose-driven travel aligned with go-to-market strategy, Sales and customer needs, and major business milestones." We should also keep the "About Us" company description? The instruction: preserve ALL substantive information. The "About Us" is substantive about company. We haven't included it yet. We could incorporate it into "About the role" section? But that would mix company description with role description. Maybe better to add another section "About the company". But not in allowed headings. However we could treat it as part of "About the role" by preceding with a paragraph about company. The heading "About the role" could include both company and role description. That might be acceptable. The instruction: use
for section headings (e.g. About the role, Responsibilities...). It doesn't forbid adding other content under that heading. So we can put company description in a
under About the role before the role summary. Thus:
About the role
[Company description]
[Summary role description]
But we need to avoid duplication. The company description is from "About Us …". Let's copy it exactly: "A leader in the Biostimulant industry, Horizon Ag Products began manufacturing soluble humus products for Agriculture in 1983. Based in Lakewood, CO, we are a recognized leader in our industry. With approximately 120 employees, we operate six manufacturing plants in six states and several surface mines. We strongly believe our products are of significant benefit to mankind and we make them better than anyone else in the world. We support a lifestyle of balanced priorities where everyone works hard and enjoys themselves and each other. We look out for one another and cherish the caring attitude and respect we have for one another in the workplace and beyond. Above all else, we conduct ourselves with integrity and follow the guiding principles outlined on our website, www.horizonag.com." Now the Summary: "The Market Development Manager role is part of the company’s Portfolio Team. This position owns Portfolio’s relationship with the market – clients, distributors, and Horizon University – and is the face of Portfolio to the outside world. It is also the standing link between Portfolio and Sales organization, working side by side with Sales day to day rather than at defined touch points. Focus is on positioning our portfolio in the market and educating clients, distributors, and growers on the benefit and use of our solutions technologies. This team member is the return channel through which field, distributor and client feedback reaches product positioning and prioritization discussion. The role also carries international development: identifying where Horizon’s products should be positioned globally and defining go-to-market strategy market by market. Our environment is highly collaborative, and we strive to continually innovate. Thriving in both a team and individual working environments is required. The successful candidate will