Manager, Regional Marketing – East
About the role
The White Cap family is committed to Building Trust on Every Job. We do this by being deeply knowledgeable, fully capable, and always dependable, and our associates are the driving force behind this commitment.
Responsibilities
- Develop and execute regional marketing strategies aligned with sales and business objectives.
- Drive customer engagement programs, field events, trade shows, supplier initiatives, and branch activations.
- Identify market opportunities and implement programs that increase customer acquisition, retention, and share of wallet.
- Build and strengthen supplier partnerships while maximizing co-marketing investments.
- Partner with branch and sales leaders to support growth initiatives, acquisitions, openings, and market expansion efforts.
- Use customer insights, market intelligence, and performance data to guide strategy, optimize investments, and measure ROI.
- Collaborate with cross-functional teams to create connected customer experiences across physical and digital channels.
Requirements
- Bachelor's degree and 10+ years of related experience, or Master's degree and 8+ years of related experience.
- 7+ years of progressive marketing experience, including strategic planning and execution.
- Experience in field marketing, regional marketing, channel marketing, customer marketing, or sales support leadership roles.
- Strong experience partnering with sales teams to drive customer engagement and revenue growth.
- Demonstrated success managing multiple priorities in a fast-paced environment.
- Excellent communication, collaboration, and relationship-building skills.
- Proficiency with Microsoft Office applications.
Qualifications
- Experience in B2B distribution, construction, industrial, manufacturing, building products, safety, tools, or related industries.
- Experience with omni-channel marketing strategies and customer engagement programs.
- Experience working with supplier partners and co-marketing initiatives.
- Strong financial acumen and budget management experience.
- Ability to translate data and insights into actionable growth strategies.
Benefits
This remote position requires residency within the Eastern Time Zone. Travel throughout the region is focused on customer events, supplier programs, branch engagement, and strategic growth initiatives. Overnight travel of up to two to three days per week may be required based on business needs.
Pay
N/A
Schedule
Remote
Skills
- Strategic planning and execution
- Customer engagement programs
- Supplier partnerships
- Financial acumen
- Data translation
Benefits
N/A
Pay
N/A
Schedule
Remote
Company
White Cap is one of North America's leading specialty distributors serving professional contractors across construction, infrastructure, safety, tools, and industrial markets. Guided by our Blueprint for Growth, we continue to invest in our people, customers, technology, and market expansion strategies.
Contact
If you're ready to influence regional growth, strengthen customer relationships, and help shape the future of marketing at White Cap, we'd love to hear from you.
Equal Opportunity Employer
White Cap considers for employment and hires qualified candidates without regard to age, race, religion, color, sex, sexual orientation, gender, gender identity, national origin, ancestry, citizenship, protected veteran or disability status or any factor prohibited by law.