Manager, Paid Social

About the role

We are seeking a Social Media Manager with experience in campaign management and execution, is a vocal and engaged leader on their client and functional teams and have shown the ability to carry out strategy through structuring and planning as well as training and developing junior team members. Managers are direct managers of the junior Social team members on their account and take responsibility for guiding their growth and ensuring that the team functions most effectively and with minimal errors.

Responsibilities

• Drive overall digital strategy and associated tactics to meet client's goals, working closely with account lead(s)
• Established as leader with the client and across all departmental teams, effectively prioritizing and negotiating needs between all parties
• Manage and develop junior team members (mentoring, training, etc.)
• Prioritize and manage quarterly priorities and ad-hoc requests to ensure they are executed on time and to client expectations by entire client team
• Problem solve, such as finding solutions for issues not yet attempted
• Proactively share learnings and best practices across the organization
• Identify ways to improve team efficiency and effectiveness, such as new processes
• Bring new proactive ideas to help meet client goals and grow business
• Communicate with clients and agency partners
• Consult/educate/negotiate with clients and agency partners
• Communicate paid media insights, reporting, trends, and new initiatives to client/agency partners and vendors
• Present recommendations/ideas to client and internal team
• Help educate client team on latest trends, best practices, technologies, etc.
• Develop cross channel performance strategies
• Ensure proper communication between various agency capabilities and performance team
• Lead on client communications

Requirements

• Bachelor’s degree in marketing, advertising, or communications or relevant post-secondary education, training, or equivalent experience
• 3+ years of hands-on-keyboard work experience managing paid social media accounts
• Proactive self-starter
• Possess general knowledge of direct marketing principles and strategies
• Powdered presentation, communication and listening skills
• Strong organizational skills as applied through an ability to manage multiple projects at once
• Confident in analyzing and acting on marketing data

Qualifications

• Deep understanding of social performance campaigns and activation
• Responsible for overseeing campaign management including pacing, reporting, optimizations, etc.
• Develop cross channel performance strategies
• Passionate about advertising and establishing yourself as a thought leader within the office
• Stay up to date on industry trends and partner updates
• Bring new opportunities to the team
• Bring new ideas for the account for broader business impact
• Ensure proper communication between various agency capabilities and performance team
• Lead on client communications

Skills

• General knowledge of direct marketing principles and strategies
• Strong organizational skills
• Confident in analyzing and acting on marketing data
• Passionate about advertising and establishing yourself as a thought leader within the office
• Stay up to date on industry trends and partner updates
• Bring new opportunities to the team
• Bring new ideas for the account for broader business impact
• Ensure proper communication between various agency capabilities and performance team
• Lead on client communications

Benefits

California: $50,000.00 - $95,000.00

Pay

California: $50,000.00 - $95,000.00

Schedule

California: Minimum of three days a week, with the requirement increasing over time. Some flexibility may be available based on agency or manager direction.