Manager, Paid Social

On-siteManagement$10/hrFull-time

Day-to-day strategy, execution, and optimization of paid social campaigns across Meta (core), Pinterest, and emerging platforms (TikTok, Reddit) across all seven Havenly Brands properties
~$XXM in annual paid social budget: allocation, pacing, and performance accountability across brands and channels
Creative testing roadmap: running structured tests and feeding clear performance signal back to Brand and Creative teams
Testing roadmap, Setting up incrementality testing on platform and other in-platform a/b testing features, in partnership with data and engineering teams
Influencer and UGC integration: understanding how creator content performs as paid creative and helping shape paid strategy with relevant partners
Campaign-level reporting and insight generation: consistent, clear, and actionable
Platform relationships with Meta, Pinterest, TikTok, and others
Ownership in partnership with data and engineering teams of pixel and CAPI event health
Feed management in social platforms of 200k+ SKUs

Hit acquisition volume and ROAS/efficiency targets across the portfolio, managing the complexity of multiple brands with different funnels and goals
Drive R&D and testing for new channels and new ad types within current channels: bring a POV, partner with data, and test it
Deploy AI tools (Claude, platform-native AI features) to accelerate analysis, briefing, and optimization workflows
Leverage Rockerbox, GA4, and Looker to understand true channel performance and attribution, not just in-platform numbers
Testing roadmaps in partnership with data and analytics,

6+ years in paid social or performance marketing, majority hands-on in social channels
Deep Meta Ads expertise: campaign architecture, bidding strategy, audience structure, creative testing
Meaningful experience on at least two other platforms: Pinterest, TikTok, Reddit, Snapchat, or similar
Experience managing $10M+ in paid social budget; $20M+ preferred
Strong creative instincts: you can identify what's working and why, and give useful feedback to creative teams
Fluency with third-party attribution tools (Rockerbox, Northbeam, Triple Whale, or similar): you don't trust in-platform data, or attribution tools, as the source of truth
Comfort with AI tools as genuine workflow accelerators
DTC e-commerce background required; home, lifestyle, or design category experience a plus
Multi-brand experience preferred
Team management experience a plus

You're platform-obsessed: you notice when Meta changes something before the email lands in your inbox
You have strong creative intuition and know how to translate it into a brief that actually gets used
You're data-driven but you make decisions: you don't wait for perfect information
You're energized by multi-brand complexity: different funnels, different audiences, different goals is interesting, not overwhelming
You believe AI is changing this job fast and you're already using it to move faster and think better
You're a strong communicator who can translate performance data into insights for non-technical stakeholders
You're a self-starter who thrives in a lean, high-ownership environment

Total rewards package includes competitive compensation, PTO, volunteer days off, health benefits (medical, dental, vision and disability), 401(k) with match, and paid parental leave
We offer design services, furniture discounts, and anniversary merchandise credits

Havenly is an Equal Opportunity Employer. Havenly's employment decisions are made without regard to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation, or any other legally protected status. Applicants must be currently authorized to work in the United States on a full-time basis.

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