Manager of Business Intelligence and Analytics
Union Omaha · Omaha, NE · 1 mo ago
On-siteAnalyst$45k–$55k/yrFull-time
Key Responsibilities
- Build and maintain core sales dashboards — pacing, pipeline, renewal probability, group sales conversion, and partnership revenue — accessible to both directors and the Senior Director of Sales.
- Lead ticket pricing analysis, including base price recommendations, dynamic pricing windows, and renewal pricing strategy.
- Develop segmentation, lead scoring, and prospect targeting models for ticket sales reps and partnership new-business outreach.
- Measure partnership asset value and partner ROI; provide renewal probability scoring to inform Director-level account strategy.
- Partner with Ticket Operations to ensure data definitions, manifest accuracy, and pipeline hygiene in CRM.
- Own match-by-match attendance reporting, audience composition analysis, and game-day performance summaries.
- Support marketing on campaign attribution, lead source ROI, and conversion analysis.
- Build ad-hoc analyses for the Senior Director of Sales, both Directors, and the President as requested.
- Recommend tooling and data infrastructure improvements as the commercial organization scales toward the new stadium opening.
Qualifications
- Bachelor's degree in a quantitative or business field; advanced degree a plus.
- 3+ years of analytics experience, ideally in sports, entertainment, hospitality, or consumer-facing commercial environments.
- Strong SQL skills; experience with a BI tool (Tableau, Power BI, Looker).
- Familiarity with sports CRM platforms (KORE, Salesforce) and ticketing data structures.
- Comfort working across multiple stakeholders and translating data into business recommendations.
Skills & Competencies
- Analytical rigor and intellectual honesty
- Communication of insights to non-technical audiences
- Cross-functional partnership and stakeholder management
- Pricing and yield analytics
- ROI measurement and attribution