Manager, Media Technology
Publicis Health Media · New York, NY · 2 mo ago
HybridMarketing$61k/yrFull-time
Responsibilities
- Oversight of digital media campaigns across various channels including display, video, social, mobile, and programmatic.
- Lead strategic conversations on technology integrations to enhance efficiency, data quality, and media performance.
- Achieve accurate implementation of ad server configurations, tagging, verification, and data management solutions.
- Troubleshoot technical issues with media teams, creative agencies, and vendors.
- Stay updated on the evolving media technology landscape and provide thought leadership on best practices and innovations.
Qualifications
- 3–5+ years of experience in digital media operations, ad technology, or related fields (agency or publisher side).
- Bachelor’s degree in marketing, computer science, business, or a related field preferred.
- Strong expertise in ad serving platforms (GMP, Innovid, XR), DMPs, DSPs, verification tools (DV, IAS), and tag management systems.
- Proven ability to manage and develop high-performing teams.
- Excellent problem-solving skills and attention to detail.
- Strong communication skills, able to translate technical concepts to non-technical audiences.
- Proficiency in Microsoft Excel, PowerPoint, and other relevant analytics tools.