Manager, eCommerce Analytics

We need to output HTML fragment with sections: Overview? Actually we need to use headings for sections: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We must include only sections that have real content. We have content: Overview (intro) maybe can be placed under About the role? The posting includes "Overview Otter Products is recruiting..." then "About Otter Products". The instruction: do NOT repeat job title as heading. Use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we need to decide which sections to include. We have content about responsibilities (list). We have qualifications (list). We have skills (some bullet points). We have benefits (list). We have pay (range). We have schedule (hybrid/remote). Also we have "About Otter Products" maybe could be under About the role? Or maybe we can have an "About the company" but not in allowed headings. The allowed headings list includes About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. So we should map content accordingly. We need to avoid filler like "commensurate with experience". Not present. We need to remove boilerplate: EEO, legal, application instructions, cookie/navigation etc. Also remove "Other duties as assigned". Also remove "EEO" section. Also remove "For US Based Roles Only - Base Compensation Range Minimum..." but we need to keep pay info. So we keep pay range. We need to preserve all substantive information. So we need to include: - Overview/intro: maybe under About the role (a paragraph describing role). Could combine the initial overview and About Otter Products? The "About Otter Products" is company description, maybe could be part of About the role? But we can also include a separate section? Not allowed headings besides those. Could we put company description under About the role as a paragraph? Probably okay. - Responsibilities: list. - Qualifications: list (education, experience). Also maybe "Requirements" could be same as Qualifications? The instruction says we can have Requirements and Qualifications separate. We have qualifications (education, experience). Could also have "Requirements" maybe for required skills? But we have skills list. We'll treat Qualifications as education+experience, Skills as technical skills. - Skills: list of specific skills: managing profiles, integrating third-party tags, tagging strategy, creating reports/dashboards using Excel, Looker Studio, Power BI, leading analytics teams, developing analytics insights for senior leadership, etc. Also advanced knowledge in web analytics strategy, digital marketing, predictive models, forecasting, etc. We'll extract. - Benefits: list of benefits: medical, dental, vision, basic life, voluntary life, long-term and short-term disability, employee assistance program, flexible spending accounts, health savings account, 401(k), accrued paid time off based on seniority, volunteer time off, parental leave, bereavement leave, company holidays, years of service awards, variable incentive program (Profit Sharing Program). Also maybe mention "robust benefits package". - Pay: Base compensation range min $120k, max $150k per year. - Schedule: hybrid schedule at Fort Collins, CO headquarters, or fully remote in the U.S. We need to ensure we don't duplicate content. We must not include headings with empty content. So we will include all these sections. We need to output only HTML fragment, no or . Use

for each section heading. Use

• for lists. Use

  for prose. We need to preserve all substantive information; do not invent or summarize away detail. Let's extract details precisely. From text: Overview Otter Products is recruiting for a Manager of eCommerce Analytics to join our eCommerce team! This position can be based at our Fort Collins, CO headquarters, working a hybrid schedule, or fully remote in the U.S. The Manager, eCommerce Analytics is responsible for managing work efforts required to execute the enterprise eCommerce analytics vision, strategy, and roadmap. This role leads a team of analytics professionals while partnering closely with Marketing, Merchandising, Product Management, Technology, and Executive Leadership to drive profitable growth across Direct-to-Consumer (DTC) channels. The Manager will oversee digital measurement frameworks, forecasting, predictive analytics, customer insights, digital experimentation, attribution modeling, and enterprise reporting for eCommerce channels. This leader is responsible for transforming complex data into actionable business strategies, enabling data-driven decision-making that optimizes customer acquisition, conversion, retention, customer lifetime value (LTV), and overall digital performance. Success in this role requires advanced knowledge and skills in web analytics strategy and implementation, comprehensive knowledge of digital marketing and eCommerce best practices, experience developing predictive models and forecasting methodologies, and a demonstrated track record of leading high-performing analytics teams. The ideal candidate combines strong business acumen with excellent technical skills and advanced proficiency at developing data-driven recommendations to drive business decisions. This is a people leader role. About Otter Products At Otter Products, we protect what’s important. From our founder’s garage in 1998 to the global technology leader we are today, Otter Products continues to drive growth through innovation and sense of purpose. Through our industry-leading brands – OtterBox and OtterCares – we provide our partners and customers the number one selling and most trusted products in our categories. Our commitment to excellence and our philanthropic spirit is the foundation on which we foster our partner relationships, allowing us to grow and to give - together. By way of our charitable arm, the OtterCares Foundation, we support our communities and invest in the future through education that inspires kids to change the world. Our founder’s core values are still at the heart of everything we do. We measure our success not just by business results, but by our ability to give back to our communities and strengthen opportunities for all. To learn more, visit www.otterbox.com/en-us/careers.html Responsibilities list: - Lead the execution of the company's Direct-to-Consumer (DTC) eCommerce analytics strategy, aligning measurement capabilities, customer insights, and performance analytics with business growth, customer acquisition, retention, and revenue objectives. - Manage, coach, and develop a high-performing analytics team, establishing priorities, driving professional growth, and fostering a culture of data-driven decision-making, innovation, and continuous improvement. - Partner with eCommerce leadership and cross-functional stakeholders to translate complex data into actionable insights and strategic recommendations that influence digital investments, pricing, promotions, merchandising, customer experience, and business planning decisions. - Drive advanced analytics initiatives including customer segmentation, cohort analysis, customer lifetime value (LTV) modeling, forecasting, predictive analytics, Marketing Mix Modeling (MMM), multi-touch attribution, and incrementality measurement to optimize business performance. - Oversee the measurement and optimization of the end-to-end customer journey, including website performance, digital marketing effectiveness, conversion funnel performance, personalization initiatives, customer retention programs, and digital experimentation efforts. - Establish and maintain enterprise reporting frameworks, executive dashboards, and key performance indicators (KPIs) that provide visibility into eCommerce performance, customer behavior, and marketing effectiveness across channels. - Provide strategic oversight for web analytics platforms, tag management systems, data governance processes, measurement architecture, and privacy compliance to ensure accurate, scalable, and reliable data collection and reporting. - Evaluate emerging technologies, industry trends, and competitive insights to continuously enhance analytics capabilities, improve decision-making, and identify opportunities for revenue growth and operational efficiency. - Support and maintain a positive safety culture by being an active leader in all safety program initiatives - Other duties as assigned (we should remove this as boilerplate? It's generic; maybe we drop it.) Qualifications: - Bachelor's degree in Business, Marketing, Analytics, Statistics, Economics, Computer Science, Data Science, or a related field required. - Minimum of five (5) years of experience in web analytics, with a strong emphasis on analytics strategy development and implementation within eCommerce or digital environments. - Previous experience in a mentor, supervisor, lead, or manager role is required. - Highly advanced skills in managing profiles, integrating third-party tags and creating tagging strategy required. - Extensive skills in creating and delivering regular and ad-hoc reports and dashboards using tools like Microsoft Excel, Looker Studio, and Power BI required. - Demonstrated experience leading analytics teams and developing talent in a fast-paced, data-driven environment. - Demonstrated experience developing analytics insights to support senior leadership and drive organizational change. Skills: Actually the qualifications list includes many skill items. But we can separate: maybe "Skills" includes the technical skills: managing profiles, integrating third-party tags, tagging strategy, creating reports/dashboards using Excel, Looker Studio, Power BI, leading analytics teams, developing analytics insights for senior leadership, etc. Also advanced knowledge in web analytics strategy, digital marketing, predictive models, forecasting, etc. We'll extract from the "Success in this role requires..." paragraph: advanced knowledge and skills in web analytics strategy and implementation, comprehensive knowledge of digital marketing and eCommerce best practices, experience developing predictive models and forecasting methodologies, demonstrated track record of leading high-performing analytics teams. Also "The ideal candidate combines strong business acumen with excellent technical skills and advanced proficiency at developing data-driven recommendations to drive business decisions." Thus we can list skills accordingly. Benefits: "Additional Total Rewards Otter Products offers a robust benefits package to eligible employees including medical, dental, vision, basic life, voluntary life, long-term and short-term disability, employee assistance program, flexible spending accounts, health savings account, and 401(k) retirement plan. Additionally, for eligible employees, we offer accrued paid time off based on seniority, volunteer time off, parental leave, bereavement leave, company holidays, and years of service awards. Check out www.otterbox.com/en-us/careers.html for more info., Variable Incentive Program - This position is eligible for the Profit Sharing Program." Pay: "For US Based Roles Only - Base Compensation Range Minimum USD $120,000.00/Yr. For US Based Roles Only - Base Compensation Range Maximum USD $150,000.00/Yr." Schedule: "This position can be based at our Fort Collins, CO headquarters, working a hybrid schedule, or fully remote in the U.S." We also have location info maybe part of schedule. Now we need to output HTML. We'll have sections:

  About the role

  ... (overview + maybe About Otter Products? Actually About Otter Products is company description; maybe we could put that under About the role as well, but it's about the company. Could we have a separate section? Not allowed. Could we incorporate it into About the role as a paragraph about the company? It's okay. We'll combine overview and About Otter Products into a paragraph(s). Ensure we keep all details. We'll need to avoid duplication: The overview already mentions the role responsibilities etc. We'll keep that. We'll put About the role paragraph(s) containing: - Otter Products recruiting for Manager of eCommerce Analytics. - Position location/hybrid/remote. - Role responsibilities summary (managing work efforts, leading team, partnering, overseeing measurement frameworks, etc.) - Success requires advanced knowledge... - Ideal candidate combines... - This is a people leader role. - About Otter Products: description of company, brands, mission, OtterCares, etc. We'll keep all details. Then Responsibilities

  with each responsibility as
  • . Qualifications
    with each qualification as
    • . Skills
      with each skill as
      • . Need to ensure we don't duplicate qualifications content. We'll separate: Qualifications: education, years experience, prior supervisory experience. Skills: technical skills: managing profiles, integrating third-party tags, tagging strategy, creating reports/dashboards using Excel, Looker Studio, Power BI, leading analytics teams, developing analytics insights for senior leadership, web analytics strategy and implementation, digital marketing and eCommerce best practices, predictive models, forecasting methodologies, business acumen, technical skills, data-driven recommendations. But some of these appear also in qualifications list (like leading analytics teams, developing