Manager, Digital Experience
About the role
The Manager, Digital Experience plays a critical role in optimizing the online experience across Revelyst’s Outdoor Performance portfolio. Reporting to the Director of eCommerce, this position also receives support from the Sr. Vice President, Amazon & Digital Commerce.
Responsibilities
- Develop and implement strategies to improve conversion rates across all digital platforms.
- Utilize A/B testing, user testing, and heatmaps to identify areas for improvement and to drive user engagement.
- Analyze user behavior and site performance metrics using tools like Google Analytics and other relevant platforms.
- Translate data insights into actionable strategies to enhance user experience and drive sales growth.
- Champion the voice of the consumer in all site experience initiatives.
- Collaborate with cross-functional teams (Brand and Marketing) to ensure that our digital offerings meet the evolving needs and preferences of our customers.
- Work closely with UX/UI designers to develop a seamless and intuitive online shopping experience.
- Ensure that design and functionality are aligned with brand standards and consumer expectations.
- Collaborate with marketing, merchandising, and IT to align site strategies with broader business goals.
- Foster a culture of innovation and continuous improvement.
- Prepare regular reports on site performance, conversion metrics, and user feedback.
- Present findings and recommendations to senior leadership to inform strategic decisions.
Requirements
- Bachelor's degree in digital marketing or other related field
- 3+ years of experience in e-commerce, digital marketing, or site experience management, preferably within the outdoor performance or related industries
- Proven track record in conversion rate optimization and data analytics
- Strong understanding of user experience principles and best practices
- Familiarity with web analytics tools and A/B testing software
- Excellent analytical skills with the ability to translate data into actionable insights
- Exceptional communication and leadership skills, with a focus on collaboration and teamwork
Qualifications
- Experience with Revelyst’s products and services is a plus
- Ability to work independently and as part of a team
- Strong problem-solving and decision-making skills
- Passion for the outdoors and a commitment to sustainability
Skills
- Data analysis and interpretation
- User experience design and development
- SEO and SEM
- Content strategy and creation
- Project management
Benefits
At Revelyst, we offer a highly competitive salary, comprehensive benefits including: medical and dental, vision, disability and life insurance, 401K, PTO, paid holidays, gear discounts, and the ability to add value to an exciting mission!
Pay
Annual Salary: $100,000.00 - $120,000.00
The actual annual salary offered to a candidate will be based on variables including experience, geographic location, education, and skills/achievements, and will be mutually agreed upon at the time of offer.
Schedule
Based in Bozeman, MT
Location
Bozeman, MT