Manager, Brand Marketing
Miami Open and Hard Rock Stadium · Miami Gardens, FL · 1 mo ago
MarketingFull-time
Responsibilities
- Genuine passion for tennis and a working knowledge of the professional game, including the ATP and WTA tours, tournament structure, and the broader tennis landscape.
- An understanding of what makes the sport’s top events compelling to both core fans and new audiences is essential.
- Deep working knowledge of brand systems and the discipline required to steward a global brand.
- Strong creative instincts paired with the analytical rigor to make data-informed decisions and present them clearly to senior stakeholders.
- Demonstrated ability to manage multiple campaigns simultaneously across different brand voices, audience profiles, and timelines without sacrificing quality.
- Collaborative by nature, with a proven ability to lead cross-functional work across creative, digital, sales, and external agency partners.
- Excellent written and verbal communication skills, including the ability to develop sharp campaign briefs and deliver compelling presentations.
- Comfortable operating in a fast-paced, event-driven environment.
- Able to work flexible hours including nights, weekends, and holidays in alignment with the live event calendar.
- Exceptional attention to detail across marketing assets, campaign naming structures, and all consumer-facing copy and communications.
Qualifications
- Bachelor's degree in Marketing, Communications, or related field, or equivalent experience preferred.
- Minimum of 5 years of brand or integrated marketing experience, ideally spanning both in-house and agency environments.
- Prior experience marketing live events across sports, entertainment, or a related field is strongly preferred.
- Demonstrated track record of owning campaigns from brief through execution and performance analysis in a high-volume, multi-project environment.
- Working knowledge of professional tennis, including the ATP and WTA tours, tournament structure, and the broader tennis landscape strongly preferred.
- Ability to work flexible hours, including nights, weekends, and holidays in alignment with the live event calendar.
Featured Benefits
- Medical, dental, and vision insurance
- Life insurance (including voluntary coverage for spouses and children)
- Long-term disability insurance
- Ticket benefits for events including Miami Dolphins games, the Formula 1 Crypto.com Miami Grand Prix, and the Miami Open
- Employee gym, subsidized lunch program, and discounts on a variety of products and services
- 401(k), paid time off (PTO), and company holidays