Manager, AI Marketing Orchestration, GTM Engineer - Cardio Partners - Remote
Sarnova · United States · 3 wk ago
RemoteRemoteEngineeringFull-time
Essential Duties And Responsibilities
- Agentic Workflow Design & Orchestration
- Design and deploy AI-powered marketing workflows by connecting systems using tools like GPT/LLM APIs and integration platforms like n8n and MakeBuild systems that generate content, emails and ads dynamically
- Trigger messaging based on behavioral and transactional data
- Continuously test and optimize creative and targeting
- AI-Driven Campaign Execution (Email/Ads)
- Oversee AI-assisted creation
- Email campaigns
- Paid media creative and copy
- On-site and landing page content
- Implement systems to generate variants for testing and optimize messaging reducing manual production time
Marketing Data, Segmentation and Insights
- Leverage data from GA4, BigQuery or similar
- CRM and ecommerce platforms
- Build actionable segments (cohorts, behavioral and value based) and audiences for email, paid media and sales enablement
- Translate data into workflow triggers (post-purchase, replenishment) campaign optimizations and growth insights
Marketing and Sales Integration
- Own lifecycle strategy across ecommerce and sales
- Partner cross-functionally to build lead scoring and qualification workflows
- Trigger outbound email sequences based on segmentation
- Support ABM and high-value account targeting
- Ensure seamless hand-off between marketing automation and CRM/sales workflows
Skills/Experience Required
- System thinker that sees process and workflows, not channels and campaigns
- Builder mindset that creates and improves systems
- Highly curious and experimental with new tools and AI
- Strong bias for action to test and learn
- Comfortable operating in a fast-moving environment
- Education: Bachelor’s degree in Business, Marketing, or related field preferred
- 5-7 years in marketing (automation, content, lifecycle, CRM, email, growth)
- Comfortable using AI Tools (LLM, APIs, GPT)
- Experience building and managing automated workflows
- Ability to design multi-step, logic-based workflows
- Strong operator mindset to build, test and iterate quickly
- Data and analytical skills
- Strong understanding of customer LTV, retention and lifecycle programs
- Martech Platform experience: Klaviyo, GA4, CRM, automation platforms and ads
- Experience with customer segmentation and orchestrating cross-channel initiatives