Lifecycle Marketing Manager, Lead Conversion & Nurture

Clearwater Analytics · New York, NY · 2 wk ago

Marketing$102k–$144k/yrFull-time

Build and execute multi-channel marketing campaigns that grow brand awareness, establish Clearwater as a thought leader, and support pipeline and bookings goals
Get up to speed quickly on Clearwater's value proposition, key messaging, and target markets
Shape thought leadership themes and oversee content creation and distribution to key audiences
Own the strategy for Clearwater's public website and our digital publication, Clear Insights
Partner closely with Marketing and Sales leadership to prioritize the team's roadmap
Lead, develop, and grow a high-performing marketing team
Manage day-to-day team operations and project prioritization
Spot new opportunities, plan and schedule initiatives, and keep projects on track — with regular reporting to leadership
Own campaign budgets: estimate costs, track spend, and adjust as needed
Track performance against KPIs and use data to sharpen strategy over time

Bachelor's degree in business, marketing, or a related field
8+ years of marketing experience, ideally within financial services or fintech
A track record of successfully leading and developing a team
Hands-on experience with marketing automation platforms, CRMs, and reporting tools
Strong written and verbal communication skills
A highly organized, detail-oriented approach to managing multiple priorities at once
Bachelor’s degree in business, marketing, or similar
8+ years of experience in marketing roles in either financial services or financial technology
A history of successfully leading a team
Experience with marketing automation software, CRMs, and reporting tools
Excellent verbal and written communication skills
Strong organizational and interpersonal skills

$102,000.00 - $144,000.00

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