Leasing Consultant - Ellison at Cool Springs
for section headings: About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Include sections only if posting has real specific content. We need to extract content. Job Title: Marketing Representative (already shown, not to repeat). Department: Property Management, Reports To: Community Director and/or Marketing Manager *if applicable, FLSA Status: Non-Exempt. These are metadata; we can fold minor metadata into a short
or drop it. Probably include a short paragraph with department, reports to, FLSA status. Position Summary: paragraph. Organizational Responsibilities: list of bullet points (Journey Visionary etc). Those are responsibilities? Could be under Responsibilities or maybe a separate section like Organizational Responsibilities but not in allowed headings. We can put them under Responsibilities as list. Essential Duties and Responsibilities: long list of duties. That's responsibilities. Work Hours: schedule info (40 hours, typical hours). That's Schedule section. Qualifications: includes Education/Experience, Language Ability, Math Ability, Reasoning Ability, Computer Skills, Certificates and Licenses, Supervisory Responsibilities, Work Environment, Physical Demands. Those are qualifications/requirements/skills. We need to map to allowed headings: About the role (maybe position summary), Responsibilities (duties), Requirements (maybe qualifications), Qualifications (maybe education/experience), Skills (computer skills, language, math, reasoning), Benefits (none), Pay (none). We should only include sections with real content. We have no explicit Pay or Benefits info. So omit those sections. We have Schedule info: Work Hours. So include Schedule section. We have Responsibilities: Organizational Responsibilities and Essential Duties and Responsibilities. Combine into Responsibilities section with
- .
We have Qualifications: Education/Experience etc. Could be Requirements section. Also Skills: Computer Skills etc. Could be Skills section.
We also have Language Ability, Math Ability, Reasoning Ability - those could be under Requirements or Skills. We'll put them under Requirements maybe.
We need to preserve all substantive information, not invent or summarize away detail. Must not omit details. So we need to include each bullet point.
We must not repeat job title as heading.
We must not include boilerplate like EEO etc. There's none.
We must not include duplicated lines.
We need to format as HTML fragment: use
for headings,
for prose,
- for lists. We need to decide grouping. Let's extract content precisely. Position Summary paragraph: "The Marketing Representative is responsible for coordinating the community’s marketing, leasing, and renewal strategies to achieve occupancy, revenue, and resident retention goals by performing all activities related to leasing to new residents, providing resident satisfaction throughout the term of the lease, and securing resident lease renewals." We can put that under About the role heading. Organizational Responsibilities bullet points: - Journey Visionary: Work with on-site team members to prioritize solutions and provide frameworks that will drive journey metrics - Passion & Innovation: Deeply understand issues and opportunities and demonstrate relentless focus on solving them through innovative solutions - Organizational Ambassador: Engage with residents, prospective residents, associates, and stakeholders to understand needs and lead with the values of the company culture - Project Management: Create and maintain clear and sequenced plans to successfully launch projects - Change Management: Experienced in leading cross-functional teams through change programs and projects, leverages frameworks and influence modeling to drive awareness and outcomes - Community Service: Participate in activities outside the normal course of daily business that will enhance both the Company and your stature in the marketplace. This includes participation in industry related associations and groups to further your own development and the business goals of the company. As real estate professionals, it is important to take pride in the communities in which we do business and to be active in those communities Essential Duties and Responsibilities bullet points (many). Need to keep each as separate
- . Let's list them:
1. Performs all sales and leasing activities in person to achieve the property's revenue and occupancy goals by greeting and qualifying prospects face-to-face, conducting property tours and showing apartments, processing applications, credit screening, and criminal background checks, preparing the lease and move-in package, and ensuring a smooth resident move-in and lease signing
2. Inspects apartments prior to resident move-in and ensures apartments are in move-in ready condition and schedules any outstanding item to be addressed with the maintenance team
3. Stays informed about current market and competitor conditions that may impact the community's occupancy and sales results, develops and implements short- and long-term marketing plans and goals to sustain occupancy, and follows the property's established policies related to concessions, specials, and other programs to boost occupancy
4. Designs and executes offsite marketing activities to create and drive traffic to the property, including implementing resident referral and employer outreach programs, using internet marketing tools (Facebook, Instagram, e-mail, and other websites), and following other property-specific marketing plans, drives, and special programs
5. Uses the on-site property management software application (Yardi, etc.) to track apartment availability, record traffic and leasing activities, manage resident and prospect data, and capture critical demographic and other information about existing and future residents
6. Ensures that the property and show units meet the Company's standards for show quality by daily inspecting the marketing corridor and leasing tour, communicating maintenance and upkeep needs to the property's maintenance team members, merchandising and ensuring a physically appealing show unit and/or model and amenities, and preparing the leasing office for daily leasing activities
7. Follows-up with prospects and new residents to ensure satisfaction by sending e-mail, thank-you notes, and cards or making telephone calls or other contacts to finalize decisions to lease and/or renew
8. Executes and performs activities in support of the property's lease renewal program by preparing and delivering lease renewal letters and packages for residents, meeting with and contacting renewing residents in advance of move- out dates and ensuring that lease renewal documents are signed and implemented on time
9. Responds quickly and courteously to resident and client/owner concerns and questions and takes prompt action to solve problems and/or documents and convey resident or other requests to the appropriate individual(s). This includes the ability to work in a stressful environment and work peacefully with co-workers and residents
10. Completes various accounting, financial, administrative, and other reports and performs other duties as assigned or as necessary
11. Must be able to meet predictable attendance and punctuality expectations and physical demands of the position complying with Gallery Residential’s policies and performance expectations
Qualifications section:
Education/Experience: "Employment history that demonstrates the application and usage of a sales, marketing, internet and customer service background sufficient to resolve customer complaints and issues and complete financial records, documents, and reports. High school diploma or GED equivalent is required."
Language Ability: "Ability to read, write, and communicate effectively to comprehend and complete legal documents, sell and explain apartment features, and answer questions. Ability to write routine reports and correspondence."
Math Ability: "Mathematical skills necessary to add, subtract, multiply, and divide numbers, decimals, and fractions, and calculate percentages in order to complete financial records, budgets, and other fiscal reporting information."
Reasoning Ability: "Ability to apply sales skills, such as generating sales leads, conducting sales presentations, qualifying prospects, and closing sales. Ability to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form. Ability to deal with problems involving several concrete variables in standardized situations."
Computer Skills: "Proficiency in word processing, property management applications (preferably Yardi), and spreadsheet management programs in order to complete required reports and employment documents. Proficiency and fluency in using the internet for marketing, advertising, and sales-related circumstances, including using Google and other search engines, and navigating the internet and websites."
Certificates and Licenses: "Industry certifications are appreciated. Current valid drivers license is required."
Supervisory Responsibilities: "This job has no supervisory responsibilities."
Work Environment: "The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions."
Physical Demands: long paragraph.
We need to include all that.
We can group Qualifications (Education/Experience, Language Ability, Math Ability, Reasoning Ability) under Requirements heading maybe. Skills heading for Computer Skills and Certificates/Licenses? But Certificates and Licenses could be under Qualifications as well. However we have limited headings; we can put Requirements for education/experience, language, math, reasoning; Skills for computer skills, certificates/licenses; maybe also include Supervisory Responsibilities, Work Environment, Physical Demands under Requirements or Skills? They are more like job demands. Could be under Requirements as well. But we need to avoid thin sections; we can combine many under Requirements.
But we must not create headings with filler text. All content must be under appropriate headings.
We have Schedule heading from Work Hours.
We have no Pay or Benefits.
Thus final HTML:
Department: Property Management. Reports To: Community Director and/or Marketing Manager (if applicable). FLSA Status: Non-Exempt.
About the role
The Marketing Representative is responsible for coordinating the community’s marketing, leasing, and renewal strategies to achieve occupancy, revenue, and resident retention goals by performing all activities related to leasing to new residents, providing resident satisfaction throughout the term of the lease, and securing resident lease renewals.
Responsibilities
- Journey Visionary: Work with on-site team members to prioritize solutions and provide frameworks that will drive journey metrics
- Passion & Innovation: Deeply understand issues and opportunities and demonstrate relentless focus on solving them through innovative solutions
- Organizational Ambassador: Engage with residents, prospective residents, associates, and stakeholders to understand needs and lead with the values of the company culture
- Project Management: Create and maintain clear and sequenced plans to successfully launch projects
- Change Management: Experienced in leading cross-functional teams through change programs and projects, leverages frameworks and influence modeling to drive awareness and outcomes
- Community Service: Participate in activities outside the normal course of daily business that will enhance both the Company and your stature in the marketplace. This includes participation in industry related associations and groups to further your own development and the business goals of the company. As real estate professionals, it is important to take pride in the communities in which we do business and to be active in those communities
- Performs all sales and leasing activities in person to achieve the property's revenue and occupancy goals by greeting and qualifying prospects face-to-face, conducting property tours and showing apartments, processing applications, credit screening, and criminal background checks, preparing the lease and move-in package, and ensuring a smooth resident move-in and lease signing
- Inspects apartments prior to resident move-in and ensures apartments are in move-in ready condition and schedules any outstanding item to be addressed with the maintenance team
- Stays informed about current market and competitor conditions that may impact the community's occupancy and sales results, develops and implements short- and long-term marketing plans and goals to sustain occupancy, and follows the property's established policies related to concessions, specials, and other programs to boost occupancy
- Designs and executes offsite marketing activities to create and drive traffic to the property, including implementing resident referral and employer outreach programs, using internet marketing tools (Facebook, Instagram, e-mail, and other websites), and following other property-specific marketing plans, drives, and special programs
- Uses the on-site property management software application (Yardi, etc.) to track apartment availability, record traffic and leasing activities, manage resident and prospect data, and capture critical demographic and other information about existing and future residents
- Ensures that the property and show units meet the Company's standards for show quality by daily inspecting the marketing corridor and leasing tour, communicating maintenance and upkeep needs to the property's maintenance team members,