Lead Product Marketing Manager, Digital Marketing

About the role

For our client, we are seeking a Lead Product Marketing Manager, Digital Marketing to join the team of a leader in the Telecommunications space. This role will shape and execute digital marketing strategies that drive qualified leads and strengthen the B2B customer journey from awareness through retention. You will partner closely with cross-functional teams to deliver consistent, high-quality campaigns and messaging for commercial audiences. The position also calls for a strong analytical mindset, with responsibility for monitoring performance, recommending optimizations, and mentoring less experienced team members.

Location: Remote - US based candidates only, no visa sponsorship available

Responsibilities

• Develop and execute integrated digital marketing campaigns to drive qualified leads.
• Improve the B2B customer journey from awareness to retention.
• Collaborate with cross-functional teams to ensure campaign consistency and quality.
• Create and optimize content that communicates the value proposition for commercial customers.
• Manage project timelines, dependencies, and status updates for leadership.
• Leverage data analytics to monitor campaign performance and recommend optimizations.
• Establish best practices and provide mentorship to less experienced colleagues.

Qualifications

• 3-5 years of digital marketing experience, preferably in telecommunications or B2B environments.
• Proven project management skills with a track record of managing complex, cross-functional projects.
• Strong communication skills, including the ability to present ideas to leadership effectively.
• Experience with customer segmentation and testing methodologies.
• Mentoring or leadership experience with junior team members preferred.

Benefits

• Flexible remote work arrangement available throughout the US, excluding Alaska.
• Opportunities for professional development and mentorship.
• Access to resources for career growth within a high-volume consumer business.
• Competitive pay structure designed to attract and retain top talent.

Pay

$111,122 – $201,653 annually