Junior Marketing Strategist
Dean Dorton · Raleigh, NC · 1 wk ago
MarketingFull-time
About the Role
The Junior Marketing Strategist is responsible for supporting the development and execution of industry-specific marketing strategies that build brand awareness, generate leads, and help position Dean Dorton as a thought leader. This role is ideal for a collaborative and creative marketer who enjoys campaign development, content coordination, and cross-functional teamwork.
Responsibilities
Technical Definition
- Support and contribute to marketing strategy and execution, including:
- Assisting in the development of industry-specific marketing strategies in coordination with leadership
- Supporting integrated marketing plans including digital campaigns, events, content marketing, and sales enablement
- Helping coordinate and develop content such as case studies, blog posts, and email copy
- Researching industry trends and competitive activity to inform strategic direction
- Utilizing analytics tools to track campaign performance and contribute to reporting
Behavioral Definition
- Demonstrate collaboration, initiative, and communication in all marketing interactions, including:
- Building strong working relationships with internal teams, service lines, and business developers
- Serving as a liaison between marketing and internal departments to ensure alignment
- Participating in team brainstorming, project coordination, and marketing meetings
- Communicating clearly, accepting feedback, and maintaining professionalism in fast-paced settings
- Demonstrating adaptability and accountability in campaign execution
Non-Charge Definition
- Contribute to the growth and innovation of the marketing team beyond day-to-day responsibilities, including:
- Participating in internal process improvements and team collaboration initiatives
- Representing the firm at industry events and firm-sponsored programs
- Supporting cross-training and documentation efforts to improve marketing operations
- Assisting with internal communications and culture-building efforts when needed
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or related field
- 1–3 years of experience in a marketing support or campaign-focused role
- Familiarity with marketing automation tools and CRM platforms (e.g., HubSpot, Salesforce)
- Strong writing and content development skills
- Proficiency in Microsoft Office and project management tools
- Excellent organizational and communication abilities
- Ability to work on multiple projects and meet deadlines in a collaborative team environment
Skills
- CRM and marketing automation platforms (e.g., HubSpot, Salesforce)
- Analytics tools (e.g., Google Analytics, PowerBI)
- Project management tools (e.g., Asana, Monday.com)
- Microsoft Office Suite (Word, PowerPoint, Excel, Outlook)
- CMS/design platforms (e.g., WordPress, Canva, Adobe Creative Suite – optional)
Travel
This position requires occasional travel to Dean Dorton offices or industry events.
Benefits
- Flexible work schedules and environment
- Paid Time Off (PTO)
- Paid family leave, medical leave, and maternity/paternity leave programs
- Retirement benefits, including a best-in-class employer match and automatic profit sharing
- Telemedicine, mental health resources and wellness program reimbursement