Jr. Digital Marketing Coordinator

About the role

WebFX is seeking an entry‑level candidate for our Marketing team! Our ideal candidate has a bachelor's degree (or will soon have one!), a track record of strong academics, and is excited about all things marketing and client relationship‑building. Related experience is awesome to have, but never required – we’ll train you on everything you need to know.

Qualifications

• Bachelor’s Degree (all majors welcome); GPA 3.4 or above (upcoming grads encouraged).
• Prior experience working in any field (part‑time job, summer job, internship, etc.).
• Strong verbal and written communication skills.
• Customer service experience (any industry).
• Presentation skills.
• Analytical and research skills.
• Digital marketing experience (a bonus).
• Copywriting for the web experience (a bonus).
• Excel / Google Suite.
• Google Analytics.
• Basic HTML.
• Familiarity with using AI tools.
• Interest in the web and new technology.
• Professional, dependable, and self‑motivated.
• Pride in work and a focus on high‑quality results.
• Works with urgency and enjoys getting things done.
• Proactive problem‑solver.
• Lifelong learner, always looking to stretch and grow skills.
• Creative and analytical thinker; uses data to make decisions.

Job Responsibilities

• Communicate with clients (≈40% of day): serve as the direct point of contact for a dedicated list of clients, provide industry advice and recommendations, build long‑lasting relationships, and help maintain WebFX’s world‑class retention rate.
• Plan and execute digital marketing strategies (≈35% of day): create and execute data‑driven SEO and AI search‑visibility strategies, build and manage PPC (Google Ads) campaigns, plan content strategy and outlines for copywriters, manage CRO projects and recommend best practices, and perform light editing of client websites.
• Analyze marketing campaign data (≈15% of day): analyze performance data in Google Analytics and RevenueCloudFX, prepare monthly reports, interpret web analytics, demographic data, market research, and buyer behaviors, and update strategies based on findings.
• Perform marketing research and testing (≈10% of day): conduct industry research such as competitor and keyword analysis, run A/B, usability, and conversion‑rate tests, and provide recommendations accordingly.

Benefits

• Comprehensive on‑the‑job training and career development (initial “career kickstart” training, ongoing advanced sessions, regular Lunch‑and‑Learns).
• Clear career growth path with merit‑based promotions (Jr. Digital Marketing Coordinator → Digital Marketing Specialist → Analyst → Consultant → Lead Internet Marketing Consultant → Sr. Internet Marketing Consultant).
• In‑person experience alongside industry experts at our riverside campus in Harrisburg, PA.
• Health, vision, dental, and supplemental insurance with multiple plans, HSA/FSA options and contribution matching.
• 401(k) with up to 4% company match.
• Generous PTO and new‑parent support (including “paw‑ternity” leave).
• Technology & equipment provided (tech setup valued ~ $1500, plus a personal desk fund).
• Health & wellness perks: on‑site gym, free FitBit, fitness challenges, Headspace account.
• Office perks: complimentary coffee service, tea bar, pet‑friendly spaces, casual dress code, surprise catered meals.
• Opportunities to give back: charitable donation matching, local volunteer opportunities, #FXBuilds program impacting over 15,000 people.
• Additional perks: home‑buyer program, profit sharing, green‑commute benefits.

Pay

$50,000 – $53,000 (potentially higher based on work experience).

Schedule

Flexible schedule – start your day between 8 am and 10 am. This position is fully in‑office at our riverside campus in Harrisburg, PA, with opportunities to evolve as you advance in your career.