Integrated Media Specialist
for sections like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. Only include sections that have real specific content. We need to extract content from posting.
We must not repeat job title as heading. No Job ID etc. Remove boilerplate, navigation, EEO, etc. Also remove application instructions.
We need to preserve all substantive info.
Let's parse the posting:
- Company: LocaliQ, powered by the USA TODAY Network
- Location: Outside Sales, territory-based role in Knoxville, TN | Hybrid (Mix of Remote/ In-Office + In-territory)
- About LocaliQ: paragraph.
- About The Role: paragraph.
- Why This Role Stands Out: bullet list? Actually it's a paragraph with bullet-like items separated by line breaks? It lists: Competitive base salary with uncapped commission and strong earning potential; Contests, and recognition programs for top performers; Consultative, full-cycle sales role with ownership from first conversation through long-term account growth; Hybrid flexibility with autonomy to manage your schedule and territory; Strong onboarding, coaching, and sales enablement to support a successful ramp; Access to an extensive mix of digital and traditional marketing solutions, enabling consultative, end-to-end strategies tailored to each client’s growth objectives; Career progression into senior sales and leadership roles; Backed by marketing expertise, post-sale specialists, and industry-leading tools.
- What You Will Do: bullet list of duties.
- Qualifications: list.
- Who Thrives Here: paragraph describing traits.
- Benefits: list.
- Then there is EEO boilerplate etc to remove.
- Also there is a note about California resident privacy notice etc - remove.
- Also note about internal employees etc - remove.
- Also note about application instructions - remove.
We need sections: About the role (maybe combine About LocaliQ and About The Role? The instruction says use headings like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We can decide which sections have content.
We have:
- About the role: could include About LocaliQ and About The Role combined? Or we could have "About the role" heading with description of role and company.
- Responsibilities: from "What You Will Do" list.
- Requirements: maybe from Qualifications? Or we could have Qualifications separate.
- Qualifications: we have Qualifications list.
- Skills: maybe from Qualifications includes skills like prospecting, CRM, etc. Could combine but we can have Skills section if we have specific skill list.
- Benefits: we have Benefits list.
- Pay: we have mention of Competitive base salary + Uncapped commission opportunity. That's pay info. So we can include Pay section.
- Schedule: we have Hybrid flexibility with autonomy to manage your schedule and territory. That's schedule info. Could include Schedule section.
We must not create sections with filler like "commensurate with experience". We have actual content.
We need to ensure we don't repeat content unnecessarily.
Let's extract substantive content:
Company info: LocaliQ, powered by the USA TODAY Network. Location: Outside Sales, territory-based role in Knoxville, TN | Hybrid (Mix of Remote/ In-Office + In-territory). Could be placed in a short paragraph maybe under About the role.
About LocaliQ: "At LocaliQ, part of USA TODAY Co., we help businesses grow by bringing together advanced marketing technology, trusted audience reach, and the expertise to turn it into results. In this role, you’ll work at the intersection of digital marketing and one of the most trusted media networks in the country—helping businesses connect with customers across the full marketing funnel. You’ll partner with clients to understand their goals, build strategies that combine performance-driven digital solutions with the reach of the USA TODAY Network, and deliver measurable outcomes. This is an opportunity to be part of a team that doesn’t just sell products. We bring together the right mix of solutions to drive real business growth."
About The Role: "Our Integrated Media Specialist role is a consultative, relationship-driven sales position for someone who loves owning the full sales cycle—from net-new prospecting through long-term account growth—and who thrives in both hunting and managing client relationships. In this role, you will actively hunt for net-new business, while also managing, growing, and expanding an ongoing book of clients. You’ll create tailored marketing strategies, guide businesses from first conversation through ongoing performance discussions, and continually identify opportunities to deepen partnerships over time. You’ll act as a trusted marketing partner—not a transactional seller—balancing new business development with retention, upsell, and account expansion to drive long-term client value. Our Integrated Media Specialist role is partnered with a post-sales team that manages campaign performance, optimizes results, and prepares reporting. Additional support resources are available, including the Data and Insights team, Client Strategists, and other product-specific resources. In your first 90 days, you’ll gain confidence in LocaliQ’s solutions, tools, and sales approach while building meaningful prospecting and discovery habits. By the end of this period, you’ll be owning your territory and sales cycle end-to-end, with the support and coaching needed to set you up for long-term success."
Why This Role Stands Out: list items.
What You Will Do: list.
Qualifications: list.
Who Thrives Here: paragraph.
Benefits: list.
Pay: "Competitive base salary + Uncapped commission opportunity" (also mentioned in Why This Role Stands Out as "Competitive base salary with uncapped commission and strong earning potential").
Schedule: "Hybrid flexibility with autonomy to manage your schedule and territory" (also in Why This Role Stands Out).
We need to avoid duplication. We'll include each piece once.
Let's craft sections:
About the role
LocaliQ, powered by the USA TODAY Network, is a diversified media company that helps businesses grow through advanced marketing technology, trusted audience reach, and expertise. The Integrated Media Specialist is a consultative, relationship‑driven sales position covering the full sales cycle—from net‑new prospecting through long‑term account growth—in a hybrid, territory‑based role located in Knoxville, TN.
But we need to preserve all substantive info; we can't lose details like "In your first 90 days..." etc. Might be better to split: About the role includes About LocaliQ and About The Role details. Let's include both paragraphs. Then Responsibilities: from What You Will Do list. Responsibilities items: - Build a consistent prospecting cadence using cold calls, email, social outreach, networking, and in-person or virtual meetings to develop a strong pipeline. - Manage and grow a territory by balancing new business development, client retention, and account expansion. - Lead thoughtful discovery conversations to understand business goals, marketing challenges, and growth opportunities. - Build and present data-informed digital and traditional marketing proposals that connect strategy, tactics, and budget to client goals. - Own the full sales cycle—from initial outreach through close—while maintaining accurate CRM activity, pipeline management, and forecasting. - Partner with internal account management, creative, and strategy teams to support strong client outcomes. - Stay engaged post-sale through reporting, optimization, and performance conversations that support renewals and continued growth. Requirements: maybe we can combine Qualifications and Who Thrives Here? But we have Qualifications list separate. We'll put Qualifications as a section. Qualifications items: - 3+ years of B2B sales experience with success in new business development, account growth, or business development roles (experience level may vary by market and role level; Recruiter to update). - Ability to run a full-cycle, consultative sales process—from discovery through proposal, negotiation, and close. - Strong prospecting skills across phone, email, social, networking, and relationship-based outreach. - Experience using CRM and sales tools with disciplined pipeline management and follow-up. - Comfort learning and discussing digital marketing solutions such as search, social, display, and video (direct experience is a plus, not required). - Excellent communication skills, business curiosity, and the ability to build credibility with diverse clients and stakeholders, influencing decisions through clear data-driven recommendations. - Proficiency with CRM, Microsoft Office Suite, and AI tools such as Microsoft Copilot and Perplexity. - Valid driver’s license and vehicle insurance. Skills: Could be derived from Qualifications but we might not need separate Skills if we already have Qualifications. However instruction says we can include Skills section if we have specific skill list. We could extract skills: prospecting, CRM, digital marketing solutions, communication, data-driven recommendations, Microsoft Office, AI tools, etc. But to avoid duplication, maybe we skip Skills section and keep Qualifications. Benefits list: - Competitive base salary + Uncapped commission opportunity - 401(k) with company match - Career progression opportunities - Flexibility and autonomy in a hybrid/remote work environment - High-performance culture with recognition, incentives - Comprehensive health, dental & vision coverage options and more - Unlimited MTO time off, including paid holidays - Structured onboarding to get you ramped fast - Ongoing coaching from experienced leaders - Access to industry-leading tools, resources, and marketing expertise Pay: we already have base salary + uncapped commission in Benefits; but we could still have Pay section with that detail. However to avoid duplication, maybe we include Pay section with that detail and not repeat in Benefits. But Benefits list includes that as first item. Could we keep Benefits without that item? The instruction says preserve ALL substantive information; we can't remove it. If we put it in Pay section, we should not duplicate in Benefits. So we need to decide where to put it. Probably better to have Pay section for compensation details, and Benefits for other benefits (excluding compensation). Let's extract compensation: Competitive base salary + Uncapped commission opportunity (also strong earning potential). We'll put that in Pay. Benefits then: 401(k) with company match; Career progression opportunities; Flexibility and autonomy in a hybrid/remote work environment; High-performance culture with recognition, incentives; Comprehensive health, dental & vision coverage options and more; Unlimited MTO time off, including paid holidays; Structured onboarding to get you ramped fast; Ongoing coaching from experienced leaders; Access to industry-leading tools, resources, and marketing expertise. Schedule: Hybrid flexibility with autonomy to manage your schedule and territory. Also mention Hybrid (Mix of Remote/ In-Office + In-territory) from location. We'll put Schedule section. Now we need to ensure we don't include boilerplate like EEO, privacy notice, internal employee note, etc. Let's craft HTML. We'll start withAbout the role
then paragraphs. We need to include location details maybe in About the role paragraph. Let's write:About the role
LocaliQ, powered by the USA TODAY Network, helps businesses grow by combining advanced marketing technology, trusted audience reach, and expertise to turn it into results. The Integrated Media Specialist is a consultative, relationship‑driven sales role covering the full sales cycle—from net‑new prospecting through long‑term account growth. This is a hybrid, territory‑based position located in Knoxville, TN (mix of remote/in‑office and in‑territory work). In your first 90 days you’ll build confidence in LocaliQ’s solutions, tools, and sales approach while developing prospecting and discovery habits, after which you’ll own your territory and sales cycle end‑to‑end with coaching and support.
That captures About LocaliQ and About The Role and first 90 days. Now Responsibilities:Responsibilities
- Build a consistent prospecting cadence using cold calls, email, social outreach, networking, and in-person or virtual meetings to develop a strong pipeline.
- Manage and grow a territory by balancing new business development, client retention, and account expansion.
- Lead thoughtful discovery conversations to understand business goals, marketing challenges, and growth opportunities.
- Build and present data‑informed digital