Integrated Media & Social Planner

About the Role

Our client is a full-service, deeply digital advertising agency based in the North Mid-West, established over 30 years ago. It specializes in creating transformative branding and marketing solutions, including application development and marketing services, with a belief that courage and kindness have a place in business. They focus on driving uncommon success for clients in a collaborative environment.

Responsibilities

• Design, negotiate, and execute media plans grounded in a deep understanding of clients' businesses, marketing objectives, prime prospect consumers, and the most effective media vehicles
• Perform market research to uncover media opportunities best suited to help clients accomplish their business objectives
• Manage day-to-day execution of client media plans, including RFP development and administration, media recommendations, negotiating and buying, budget review and reconciliation, and reporting
• Pull data and gather insights across media platforms, including programmatic and paid social, to inform planning
• Assist in constructing media plans grounded in a deep understanding of each client's business, objectives, and prime prospect consumers
• Work closely with the VP of Media & Activation, Client Leadership, and Creative leadership to align media recommendations with creative campaigns and account plans
• Manage day-to-day work within platforms such as programmatic media, paid social, and other digital channels

Requirements

• Experience in media planning/buying, ideally within an agency environment
• Proficiency with Campaign Manager 360, MRI/Simmons, and other buying software
• Familiarity with Google Ads/Google Marketing Platform products
• Experience with paid social management platforms
• Strong analytical skills; comfortable pulling and interpreting data and insights to inform planning
• Detail-oriented and organized, able to manage RFPs, budgets, and reporting simultaneously
• Strong communication and collaboration skills; comfortable working cross-functionally with client and creative teams
• Comfortable working independently in a remote, US-based contract capacity

Contract: 4 months (possibility of extension)
Rate: $45 - $55 per hour
Location: US, Remote