Integrated Marketing Manager
About the role
Gopuff is hiring an Integrated Marketing Manager to bring our biggest marketing initiatives to life. You’ll own the integrated approach for campaigns across brand, talent partnerships, cultural moments, and strategic growth initiatives, turning an idea or business priority into a clear, coordinated plan across channels, teams, and partners. This role sits at the center of the work. You’ll connect strategy, creative, media, partnerships, performance, CRM, and external partners to ensure campaigns don’t just get developed; they get launched, show up cohesively, and make an impact. We’re looking for someone with a strong point of view, a bias for action, and a genuine sense of ownership. Someone with impeccable taste who holds themselves and their work to the highest standard. You should be equally comfortable shaping the plan, writing the brief, pushing the creative, solving the problem, and getting the work out into the world. Gopuff moves quickly. Priorities evolve. The best person for this role knows how to create clarity from ambiguity, bring people with them, and keep moving.
At Gopuff, we know that life can be unpredictable. Sometimes you forget the milk at the store, run out of pet food for Fido, or just really need ice cream at 11 pm. We get it—stuff happens. But that’s where we come in, delivering all your wants and needs in just minutes. And now, we’re assembling a team of motivated people to help us drive forward that vision to bring a new age of convenience and predictability to an unpredictable world.
Responsibilities
- Integrated Campaigns and Cultural Moments
Own the integrated execution of major Gopuff campaigns across brand, product, growth, and the cultural calendar. From the Super Bowl to product launches, cultural moments, and everything in between. Turn strategy into clear, actionable campaign plans across creative, media, social, CRM, performance, partnerships, and in-app channels. Build briefs that give creative and cross-functional teams a clear problem to solve and a strong definition of success. Keep teams aligned from kickoff through launch, ensuring every touchpoint feels connected to the same idea. Identify cultural opportunities where Gopuff can show up credibly and move quickly enough to capitalize on them.
- Talent & Brand Partnerships
Lead campaigns around Gopuff’s talent and brand partnerships, from initial concept through launch and measurement. Develop creative partnership ideas that connect Gopuff to culture and create attention beyond traditional paid media. Translate partnerships into broader marketing platforms, ensuring they come to life across the full G