Insomniac - PR Coordinator
Job Summary
WHO ARE YOU?
Do you enjoy dance music? Do you excel at media relations, writing and communications? Then you’re in luck! Insomniac has an opportunity for a highly motivated self-starter who embodies both a passion for dance culture and a love of the public relations and marketing-communications space.
WHO ARE WE?
Insomniac produces some of the most innovative, immersive music festivals and events in the world. Enhanced by state-of-the-art lighting, pyrotechnics and sound design, large-scale art installations, theatrical performers and next generation special effects, our events captivate the senses and inspire a unique level of fan interaction.
The company was founded by Pasquale Rotella and has been based in Los Angeles since it was formed in 1993. The company produces 10,000 concerts, club nights and festivals for seven million attendees annually across the globe. Since its inception, Insomniac's events have taken place in 13 countries across five continents.
Responsibilities
- Monitor and manage the press@insomniac.com inbox, ensuring timely and professional responses to incoming media inquiries
- Build and maintain strong relationships with journalists, photographers, influencers, and other media professionals covering Insomniac events
- Review, approve, or deny media credential applications for all concerts, festivals, and club shows
- Take ownership of logistics and communications for credentialed press, ensuring they have everything needed for seamless event access
- Create Electronic Press Kits (EPKs), one-sheets, and talking points that support marketing and communications efforts across all event brands
- Aid in formatting and distributing press releases and announcements through third-party platforms
- Draft official quotes and remarks on behalf of company executives for interviews and media opportunities
- Support the planning, coordination, and execution of signature philanthropy initiatives, including charity auctions, fundraising events, and community engagement campaigns
- Manage timelines, budgets, and ensure seamless integration of philanthropic messaging across marketing, PR, and on-site activations
- Contribute to campaign brainstorms and planning meetings to identify newsworthy angles, storytelling opportunities, and press-worthy initiatives
- Research and maintain a current media database with contacts across key Insomniac markets, domestically and internationally
- Liaise with marketing, brand, and promoter teams to ensure PR strategy aligns with broader campaign messaging and promotional efforts
- Pull and organize photo selects following concerts and branded events; fulfill press photo and video requests as needed
- Coordinate with external firms/agencies for asset delivery, fact-checking, and announcement timing
- Provide onsite assistance as needed at select concerts, club shows, and festivals by managing media check-in, building and staffing press lounges, and facilitating artist interviews or photo moments
- Train and provide support in onboarding team members, clients, vendors and partners when needed
Qualifications
- 1+ year of experience in music public relations or relevant internships, preferably with exposure to dance music or live events
- Existing relationships or familiarity with key media contacts across dance music outlets and industry trades is a plus
- Exceptional writing skills, with the ability to craft compelling press materials, pitches, internal documents, and other communications tailored to different audiences
- A strong understanding of the current media landscape, including both traditional press and emerging digital platforms with an emphasis on music and culture
- Must be available to work in an office in Calabasas, CA five days per week (8-hour shifts)
- Proficiency in Google Workspace (Docs, Sheets)
- A highly motivated self-starter with a "solutions-first" mindset and a proactive, can-do attitude
- Strong problem-solving skills, with the ability to manage time effectively and move projects forward with urgency and attention to detail
- Passion for and knowledge of electronic music culture, including Insomniac’s festivals, brands, and community